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Design-Driven Product Development Process - Xiaohuo from NetEase | UIUX Conf 2018

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How do we design a product from user’s perspective and help them quickly grasp the content? In only 2 months, xiaohuo and his team went on design research, dived deeply into user’s needs and defined product function, made fast iterations based on the four expression forms of content. They also went through interaction process and logical relations, made multiple tests for user research team and effectively finalized the function based on the data. Along the way, they re-explored the visual language, modularized and standardized all the information. Speaker Xiaohuo has 13 years experience of experience design, and is fully experienced with product design and visual design. He worked at Sina, Yahoo, Lenovo Research Center, BAT etc. He is the Senior Design Director at the Mobile Product Center at Netease Media Group. ------------------------------- This talk is from UI/UX Conf China 2018 - featured 20+ speakers, 16 talks, and attracted more than 1,000 creatives all over the world. UI/UX Conf China is organized by Wiredcraft. We create & grow digital products for the world’s best brands. Want to know more about us? Follow Wiredcraft on Website: https://wiredcraft.com Twitter: https://twitter.com/wiredcraft LinkedIn: https://www.linkedin.com/company/wiredcraft
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