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Search results “Product driven definition” for the 2016
Catalog-Driven Concepts
 
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What does it mean to be truly catalog-driven? See how Sigma Catalog can be a central product, service and resource catalog for BSS/OSS systems.
Views: 4443 Sigma Systems
How product design can change the world | Christiaan Maats | TEDxUniversityofGroningen
 
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Christiaan Maats is a designer and entrepreneur who challenges the way we look at product design. Going beyond form and function he shows us how products carry deeper layers of meaning and how those layers can connect us to a bigger reality. In this Talk, Christiaan Maats explains how meaningful products can embody the change we want to see in the world and sheds light on his own vision of a circular society that integrates industrial society with its natural roots. Christiaan Maats was born and raised in Groningen, though he studied Industrial Design Engineering at Technical University in Delft. His keen interest in the psychology behind product- and brand experience took him to Sydney, Australia where he conducted a case study titled “Storytelling through Product Design”. Good product design is good storytelling, according to Christiaan. His creation of the world’s first biodegradable shoes that bloom is a perfect example of his philosophy. Christiaan considers himself a practical idealist. He is driven by his passion for innovation and creating products and brands that inspire a better future by making you smile, think and wonder. His refreshing ideas on sustainable innovation disrupt the status quo. Christiaan's diverse background and enthusiasm are great ingredients for an inspiring TEDx Talk that focuses on the society of the future and how to get there. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx
Views: 86632 TEDx Talks
Marketing: Segmentation - Targeting - Positioning
 
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For more study help on Marketing Segmentation visit our free website: https://www.tutor2u.net/business/topics/market-segmentation The STP (segmentation, targeting & positioning) model of marketing is outlined in this revision video.
Views: 329781 tutor2u
Why is Product Data Management (PDM) so important?
 
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http://www.inneo.co.uk/solutions/enterprise-solutions/product-data-management-pdmplm/ - You are under an enormous pressure of time and costs? Then it’s time for your PDM solution. This enables a quick and clear overview of all processes, dates and deadlines. Furthermore it offers you a documented and comprehensible control of versioning and full control of your dataflow. Say goodbye to stress and inefficiency and be sure that everything works out as planned. Start your PDM project now: http://www.inneo.co.uk/solutions/enterprise-solutions/product-data-management-pdmplm/
Views: 5921 INNEO Solutions Ltd.
How To Design UX Driven IoT Products - Map
 
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Join our community on hardwarepioneers.com Get in touch on Twitter! https://twitter.com/HdwPioneers SPEAKER Jon Marshall, Design Director @ Map (http://mapprojectoffice.com/)
Views: 1378 Hardware Pioneers
Behavior Driven Development vs. Traditional Development
 
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In this episode of Whiteboard Friday, we address Behavior Driven Development, aka BDD. We'll talk about what BDD is and compare it to a traditional development process. Watch the full Whiteboard Friday series: http://bit.ly/2nxk6kV A traditional development process begins with a stakeholder determining what the business needs are for the product and dictate that to the product owner. The product owner then writes the requirements on his or her own, leaving out the developer and tester. Because they were absent during the requirement writing, the developer and tester must translate the requirement into what actually needs to happen; the developer translates requirements to code, the tester must translate requirements to test cases and technical writer translates into technical documentation. A BDD process begins with the product owner, tester and developer collaborating around the requirements, asking questions and providing examples of the business need. Agreed upon requirements are defined as English-formatted scenarios. In BDD, the developers can then use the scenarios for automated tests and testers also use scenarios as the basis for their tests. The byproduct behavior driven development means moving away from silos to a more collaborative process, resulting in a more complete final product that what a traditional process can deliver. #BDD in a tweet: “Using examples at multiple levels to create a shared understanding and surface uncertainty to deliver software that matters.” -Dan North @tastapod
Views: 49164 QASymphony
3 Awesome Minimum Viable Products (MVPs)
 
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What are the best MPVs of all time? I've absolutely no idea... but Buffer, Dropbox and Zappos are three of my favourites. Grab your FREE Lean Startup Cheat Sheet: http://www.developmentthatpays.com/cheatsheets/the-lean-startup 0:15 - Ground rules for a perfect MVP 1:00 - Buffer's MVP 1:58 - Dropbox's MVP 3:23 - Zappos' MVP LINKS - Steven Cohn: https://www.linkedin.com/pulse/death-minimum-viable-product-steven-cohn - Buffer: https://blog.bufferapp.com/idea-to-paying-customers-in-7-weeks-how-we-did-it - Dropbox: http://techcrunch.com/2011/10/19/dropbox-minimal-viable-product/ - Zappos: http://www.bullethq.com/blog/lean-startup-zappos-how-zappos-validated-their-business-model-with-lean/ → SUBSCRIBE for a NEW EPISODE every WEDNESDAY: http://www.DevelopmentThatPays.com/-/subscribe Music: 260809 Funky Nurykabe: ccmixter.org/files/jlbrock44/29186 ------------------- 35. 3 Awesome Minimum Viable Products (MVPs) Today, we're going to take a look at three of my favourite examples of Minimum Viable Products (MVPs). Before diving in. let's establish some ground rules for a "proper" MVP It's got to be Minimal It's got to be Viable And it's got to be a Prod... Actually No, it does not need to be a Product. (I'll be showing you a great example of a "non-product" in a minute or two.) Some have argued that the word "Product" in MVP is unhelpful. Steven Cohn has made a strong case for the word "Experiment". I agree. But for now let's stick with the "P" and temporarily re-define it to.... Pre-meditated. Meaning that the MVP must be a deliberate attempt to learn about the market. This rules out cases that look like MVPs in retrospect, but were really full products that - to everyone's surprise - developed into something big. Let's get going. No. 3 - Buffer ------ Buffer is a application that makes it easy to share content on social media. Here's what they put on the their site. A test, certainly. But it falls short of an MVP in my opinion. Their next test was better. They slotted this page in-between the other two pages. Now visitors to the website are not just saying "This is interesting" They're saying "I want to BUY this". Okay, there's nowhere to input your credit card details. But anyone who got this far was at least prepared to think about parting with their money. As co-founder Joel Gascoigne said: "After this result, I didn’t hesitate to start building the first minimal version of the real, functioning product." Minimal - certainly Viable - yes Pre-mediated - check Buffer's current valuation is something close to $400 million No. 2 - Dropbox ---- Dropbox, as I'm sure you know, is a file synchronisation service. Edit a file on your desktop... ... and seconds later its updated on all of your other devices. Rewind to the early days. The team - entirely composed of techies - had the basic synchronisation working. That was the easy bit. The hard bit was going to be to achieve the same trick on pretty well every platform: Mac, Windows, iPhone, etc. Given that the team was all techies, you'd have put money on them diving straight in. But CEO Drew Houston did something surprising. He made a video. The video - just three minutes long - demonstrated the synch process end to end. But it was more than just a demo: it was full of techie in-jokes... designed to appeal to early adopters. It worked like a charm In Drew's words: “It drove hundreds of thousands of people to the website. Our beta waiting list went from 5,000 people to 75,000 people literally overnight. It totally blew us away.” Minimal - Yes Viable - Not a product that could be used, but a product that could be demonstrated. Pre-Meditated - Yes Dropbox went on to do quite well. It's current value stands between $5 and $10 BILLION. No. 1 - Zappos ---- It's 1999. Co-founder Nick Swinmurn wanted to build an online store for shoes. But would people use it Here's how he went about finding out. He popped down to lis local shoe shops he went into the shops and... ... I sh!t you not... he PHOTOGRAPHED PAIRS OF SHOES! The photos were uploaded to a super-simple website. If someone clicked on the button to buy a pair Nick would pop down to the store and... BUY THE SHOES! Zero infrastructure. Zero inventory. Minimal - definitely Viable - This time it's not even up for discussion. Most definitely: real customers; real money changing hands; real shoes! Pre-meditated Check. Zappos went on to do quite well: it was acquired by Amazon in 2009 for a cool $1.2 billion. Your thoughts, please! ---- Buffer, Dropbox and Zappos. Three of my favourite MVPs. What do you think of my choices Any you disagree with Let me know in the comments. And I'd also like to he https://www.youtube.com/watch?v=xPJoq_QVsY4 https://www.youtube.com/watch?v=cjCCS3DxZRo
Views: 71858 Development That Pays
Common Business Metrics | Key Business Metrics | Product Design | Udacity
 
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Learn with Udacity and Google in our FREE Product Design course and check out the Tech Entrepreneur Nanodegree program! ►►► http://bit.ly/Tech-Entrepreneur-Nanodegree ◄◄◄ ----------------------------------------­--------------------------------------------------- Built in partnership with Google, this program mixes theory and practice to show students how to transform ideas into market-ready products. ----------------------------------------­--------------------------------------------------- Product Design: Validation and UX through Design Sprints ----------------------------------------­--------------------------------------------------- ►►► http://bit.ly/Product-Design-Course ◄◄◄ ----------------------------------------­--------------------------------------------------- ● What's in the course? There is nothing more powerful than an idea whose time has come. This course is designed to help you materialize your game-changing idea and transform it into a product that you can build a business around. Product Design blends theory and practice to teach you product validation, UI/UX practices, Google’s Design Sprint and the process for setting and tracking actionable metrics. ● Why take this course? Over the years, Silicon Valley startups have developed a series of frameworks and best practices for product design. Through startup case studies and interviews with industry experts, we want to bring you the best of Silicon Valley with lessons you can apply to influence the design of your mobile or web app. By the end of the course, you will know how to perform a Google Design Sprint (developed at Google Ventures and exclusively taught in this course) to design, prototype and test your ideas. You will also learn to design low fidelity mockups for your product and capture appropriate metrics. ----------------------------------------­---------------------------------------------------- Lesson 4: KEY BUSINESS METRICS ● What's in the lesson? You will learn to identify common metrics for websites and apps relating to traffic, customer satisfaction, and engagement. You will learn tools that can be used to monitor metrics and examples from startups on what metrics not to measure. At the end of the lesson, you will identify actionable metrics that will work best for your own product. ----------------------------------------­---------------------------------------------------- Tech Entrepreneur Nanodegree Our Tech Entrepreneur Nanodegree program teaches you the skills you need to create your own revenue-generating app, and build a successful business around it. You’ll learn to succeed the Silicon Valley way! ----------------------------------------­---------------------------------------------------- ►►► http://bit.ly/Tech-Entrepreneur-Nanodegree ◄◄◄ ----------------------------------------­---------------------------------------------------- Udacity | Google | Tech Entrepreneur | Tech Entrepreneur Nanodegree | Product Design | Validation and UX through Design Sprints | UX/UI Design
Views: 8416 Udacity
The Landing Zone: Success Definition for Product Management
 
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A simple, agile way to establish and communicate the definition of success for product managers and project managers. You can take this course at: https://www.udemy.com/the-landing-zone/
Views: 34 nuCognitive
Private Sector vs.  Public Sector
 
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If you were mailing an extremely important package, you'd probably trust FedEx more than the U.S. Postal Service. But why? Is it because FedEx is a private company, while the post office is run by the government? What are the differences between the "private sector" and the government sector? Why does it matter? Find out in this animated two-minute video. Donate today to PragerU! http://l.prageru.com/2ylo1Yt This video is part of a collaborative business and economics project with Job Creators Network. To learn more about JCN, visit https://www.jobcreatorsnetwork.com. Joining PragerU is free! Sign up now to get all our videos as soon as they're released. http://prageru.com/signup Download Pragerpedia on your iPhone or Android! Thousands of sources and facts at your fingertips. iPhone: http://l.prageru.com/2dlsnbG Android: http://l.prageru.com/2dlsS5e Join Prager United to get new swag every quarter, exclusive early access to our videos, and an annual TownHall phone call with Dennis Prager! http://l.prageru.com/2c9n6ys Join PragerU's text list to have these videos, free merchandise giveaways and breaking announcements sent directly to your phone! https://optin.mobiniti.com/prageru Do you shop on Amazon? Click https://smile.amazon.com and a percentage of every Amazon purchase will be donated to PragerU. Same great products. Same low price. Shopping made meaningful. VISIT PragerU! https://www.prageru.com FOLLOW us! Facebook: https://www.facebook.com/prageru Twitter: https://twitter.com/prageru Instagram: https://instagram.com/prageru/ PragerU is on Snapchat! JOIN PragerFORCE! For Students: http://l.prageru.com/29SgPaX JOIN our Educators Network! http://l.prageru.com/2c8vsff Script: If you had something really important to mail, would you head to the Post Office, which is run by the government and considered part of the public sector, or would you go to a place like UPS or FedEx, which are private businesses. Politicians in the media often talk about the private and public sectors of our economy but what's the difference? And which one is more effective? The private sector is made up of businesses or corporations owned by people. The private sector includes malls, grocery stores, and your local diner. To make a profit in the private sector, businesses must earn our money by offering us products and services that we want or need. When businesses have to compete for the same dollars, prices go down because no one wants to pay twice as much for shoes at one store if you can get the same pair cheaper at another place. On the other hand, the public sector is not supported by profits. It doesn't have to compete for our dollars. Instead, the public sector uses our tax dollars to fund its services. So we pay for these programs no matter how much or how little we use them. The government decides how our tax dollars should be spent in the public sector. This makes sense for some things. For example, you probably wouldn't want firefighters or police officers competing with one another for your business. In other cases though, this means things cost more or service is worse. The U.S. Post Office has $100 billion in debt and is regularly bailed out with taxpayer money. And the Department of Motor Vehicles isn't usually known for fast, friendly service. In contrast, private companies know that if they offer poor customer service and don't make money, they'll go out of business. When comparing the private sector with the public sector, it's clear that the market-driven private sector is more efficient. When you don't have to be profitable or accountable, things tend to be more expensive and the service is worse. So when there's a choice between a private sector or a government service, think about that package you really need delivered.
Views: 507536 PragerU
Why Marketing is All About Data // Nitay Joffe, ActionIQ [FirstMark's Data Driven]
 
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Nitay Joffe, Co-founder and CTO at ActionIQ, presented at FirstMark's Data Driven NYC on June 13, 2016. Joffe discussed the role of data and business logic in crafting smart marketing campaigns. ActionIQ is building a next-generation data platform for marketing & consumer data. It empowers marketers to use customer behavior data to build detailed micro-segments and then deploy across every possible channel (email, web, Facebook, direct, etc). Unlike most enterprise marketing tools, ActionIQ focuses on the data and connects with all systems and services that execute campaigns or actions (such as emails or ads). This enables marketing organizations to integrate all marketing channels together while leveraging existing technology investments. Data Driven NYC is a monthly event covering Big Data and data-driven products and startups, hosted by Matt Turck, partner at FirstMark. FirstMark is an early stage venture capital firm based in New York City. Find out more about Data Driven NYC at http://datadrivennyc.com and FirstMark Capital at http://firstmarkcap.com.
Views: 3977 Data Driven NYC
Data-Driven Product
 
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Maggie Jan of Keen.io speaking at Industry 2016. http://indsum.com
Views: 147 Product Collective
4 Tips to Create a Customer Driven Organization
 
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Go to http://www.Hyken.com to learn more about Shep Hyken, customer service speaker and expert. Professional keynote and customer service speaker and New York Times bestselling author, Shep Hyken shares tips for creating a customer focused culture. First, it starts with attitude. The attitude is more important than the skill, you can always train the skill. I’ve covered this before. Second, is constantly train. Even if you spend five minutes every few days on something new, it is constant training and reinforcement of your business and customer philosophies, and as I always say, “Training isn’t something you did, it’s something you do, it’s ongoing.” Third, continually praise good behavior. We must constantly reinforce each other. Pat each other on the back. Tell your internal customers how much you appreciate them and how well they are doing. And finally, Fourth public recognition. If you are a manager, let others in your department, and maybe even the public know about the moments of magic your employees are creating. Help build an environment that fosters this positive behavior. Shep Hyken, professional keynote and customer service speaker, customer service trainer, and New York Times best-selling author, shares his customer service tips. These tips are your how to guide to customer complaints, delivering amazing customer service, customer loyalty, customer service training, customer trust, company culture, customer experiences, sales tactics, and employee retention. To hear more customer service tips, listen to interviews, read his blog and learn about The Amazement Revolution go to http://www.hyken.com. Shep is a customer service expert and the Chief Amazement Officer (CAO) of Shepard Presentations. As a professional speaker and author, Shep helps companies build loyal relationships with their customers and employees. For information about customer service training go to http://www.TheCustomerFocus.com. Facebook: http://www.facebook.com/ShepHykenSpeaker LinkedIn: http://www.linkedin.com/in/ShepHyken Google+: http://www.gplus.to/ShepHyken Twitter: http://www.twitter.com/Hyken 314-692-2200
People Buy Feelings, Not Things | Tony Robbins Business Mastery
 
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HOW EMOTIONS INFLUENCE PURCHASING DECISIONS What kind of car do you own? What kind of purse do you carry? What is your favorite brand of clothing? Why? While product quality and seller reputation matter, the reason we make a purchase goes far beyond the fundamentals. It goes far beyond rational thought. It goes into the subconscious. In fact, research by the Nielsen Company shows that roughly 90% of purchasing decisions are made subconsciously. And further studies have revealed that while our brains process 11 million bits of sensory information every second, our conscious minds can only handle less than 100 per second. So how does our subconscious determine our decisions? It comes down to our needs and emotions. Each and every one of us is unique, but we also share six fundamental needs — certainty, significance, variety, love and connection, growth, contribution — that determine how we feel about ourselves, how we feel about others, and how we experience life. And all behavior, including our purchasing decisions, is an attempt to meet our needs. That $1000 purse you just bought? That $100,000 car you just leased? The $500 jacket you just got? Each of these items can bring an individual significance. In fact, people will pay disproportionately to feel significant. And this can be true even if the purchase is gift for someone else. Because they subconsciously believe that giving someone a gift will get them attention, appreciation or even love, which ultimately means one thing — significance. More than this, individuals buy products that they associate with their identity. That electric car you just purchased? You may think it represents someone who is a cool, environmentally-minded, socially conscious, do-gooder. Or that satchel you just purchased from a local craftsman from a village abroad? It may represent someone who is eclectic, worldly and open-minded. The driving force in life is a need to be fulfilled, and our purchasing decisions are a direct manifestation of this need. Just watch what Tony has to say about it. Visit Tony Robbins' websites: https://www.tonyrobbins.com/ http://humanelevation.tonyrobbins.com/ https://moneymasterthegame.com/ Follow Tony Robbins @: Facebook: https://www.facebook.com/TonyRobbins Twitter: https://twitter.com/tonyrobbins LinkedIn: https://www.linkedin.com/in/ajrobbins Google+: https://plus.google.com/+TonyRobbins Instagram: https://instagram.com/tonyrobbins/ Tony Robbins is a #1 New York Times best-selling author, entrepreneur, and philanthropist. For more than 37 years, millions of people have enjoyed the warmth, humor and dynamic presentation of Mr. Robbins' corporate and personal development events. As the nation's #1 life and business strategist, he¹s called upon to consult and coach some of the world¹s finest athletes, entertainers, Fortune 500 CEOs, and even presidents of nations.
Views: 175130 Tony Robbins
Supply Chain Strategy Session: Product Lifecycle Management
 
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Explore the future of PLM in supply chain. Roddy Martin and Kerrie Jordan of Oracle's Supply Chain and PLM Thought Leadership and Product Marketing Team discuss the rising executive priority of managing end-to-end product value chains to increase profitability. Watch the interview to learn how cloud applications are opening new opportunities for organizations to integrate and leverage innovation and product information throughout their demand-driven value networks to create value and business growth. Learn more at www.oracle.com/plm
Views: 937 OracleSupplyChain
Top 3 best car shampoos | What Car? product review
 
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What makes a good car shampoo? We tell what to look for when you buy, and name the best ones on the market. New videos are uploaded to What Car? each week. Don't miss a single one. Subscribe now: https://goo.gl/GlVQ58 Visit our website at http://www.whatcar.com/ What Car? is the UK's biggest car-buying brand and has been helping Britain's car buyers make purchasing decisions for over 40 years. Our tests are widely regarded as the most trusted source of new car advice. This channel brings you trusted reviews on all the new models on the market , all the latest first drives, reader reviews, and great car-buying advice. All reviews are available in full online at Whatcar.com - the UK's leading car-buying website, offering trusted reviews and data on every new car. The website also offers advice on car leasing, new car deals and used cars for sale. Follow What Car? here: LIKE What Car? on Facebook: https://goo.gl/yv5jF8 FOLLOW What Car? on Twitter: https://goo.gl/SJzmT8 FOLLOW What Car? on Instagram: https://goo.gl/uq55WF +1 What Car? on Google+: https://goo.gl/HrZ3mp Check out our full video catalog: https://goo.gl/OIGYuS For car reviews you can trust go to Autocar and subscribe: https://goo.gl/oGpxlJ
Views: 55901 What Car?
The Road To A Data Driven Organization
 
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If you have questions or comments on this video, please email us at [email protected] Business leaders know that to remain competitive they cannot continue to operate the way they have in the past. Today's marketplace involves an exponential growth in the number and sources of customer interactions (email, social media, video and many others) it is now a high-volume, multi-channel world. Analytics provide data analysis and visualizations to discover patterns and meaning in your data. But in order to leverage the power of analytics, you need an analytics strategy. LPA can help you build this critical RoadMap to analytics. Your organization cannot afford to be without an analytics RoadMap. In order to embrace analytics and stay competitive, you must have a defined strategy to leverage analytics, view this webinar to learn why you should have a plan for: * Analytics Education * Business Vision * Data Readiness Analytics Education Whether you have existing analytics capabilities, or no background at all, we will begin by establishing a common language around data and analytics, defining key terms and concepts, ensuring stakeholders have a common understanding about analytics strategy and language. Business Vision Our seasoned consultants work with your team to determine key areas most likely to benefit from the addition of analytics capabilities, including specific business metrics and subject areas. We start by assessing your current state of readiness and work forward. Data Readiness LPA works with your IT staff to align analytics and data environments with the business vision, including data sources and analytics technologies required. View this webinar to learn how an analytics RoadMap from LPA can help jumpstart your organization.
Practical Ways to Improve ROI for Your Product and Business | webinar replay
 
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How do our clients achieve a level of understanding about their customers in a way that can drive a more successful product strategy? By applying an ongoing focus on the customer experience through journey mapping. See practical advice for creating customer journey maps and applying these to product strategy, leading to higher ROI on product investment efforts through more customer-driven product strategy. Presenters: Bill Cornell, Practice Director, Marketing & Product Management Thad Westhusing, Principal, Marketing & Product Management
Views: 199 PointBInc
How to Be Customer Driven - Customer Service Tip
 
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Go to http://www.Hyken.com to learn more about Shep Hyken, customer service speaker and expert. Professional keynote and customer service speaker and New York Times bestselling author, Shep Hyken shares a tip on being a customer driven organization. TRANSCRIPT: Hi this is Shep Hyken, Customer Service and Experience Expert, and today I’m going to share a tip on how to be a customer driven organization. You have a choice; do you want to be an operations driven organization or a customer driven organization? Do the operational standards and policies of your organization have regulations that are clear to every employee, and is it clear the employees are not to deviate from the policy? Or do the employees have the freedom to change operational standards in order to get or keep a guest? This freedom is known as empowerment and is the fundamental difference between an operations driven company and a customer driven company. To be customer driven your goal should be removing the safety net of saying, “Sorry I can’t do that it is against our policy.” Instead the employee should have the attitude of “How can I modify the operational norm, or “policy” to give this guest what he or she wants?” The only way to achieve this is to be customer driven. If you aren’t driven by your customers’ needs and wants, they will find a company that is. I hope you enjoyed this short lesson. Thank you very much for tuning in; this is Shep Hyken, reminding you to Always Be Amazing! Shep Hyken, professional keynote and customer service speaker, customer service trainer, and New York Times best-selling author, shares his customer service tips. These tips are your how to guide to customer complaints, delivering amazing customer service, customer loyalty, customer service training, customer trust, company culture, customer experiences, sales tactics, and employee retention. To hear more customer service tips, listen to interviews, read his blog and learn about The Amazement Revolution go to http://www.hyken.com. Shep is a customer service expert and the Chief Amazement Officer (CAO) of Shepard Presentations. As a professional speaker and author, Shep helps companies build loyal relationships with their customers and employees. For information about customer service training go to http://www.TheCustomerFocus.com. Facebook: http://www.facebook.com/ShepHykenSpeaker LinkedIn: http://www.linkedin.com/in/ShepHyken Google+: http://www.gplus.to/ShepHyken Twitter: http://www.twitter.com/Hyken 314-692-2200
Building Insanely Great Products Silicon Valley Product Camp (pCamp) Presentation
 
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Based on the upcoming eBook, this presentation will cover: Six Keys of Product Success: Strategy, Process, Information, Customers, Employees, Systems and Tools. Viewers will get a free copy of the book, a coupon for a free online course of your choice covering innovation, or product market strategy, or marketing or social media marketing and free use for one year of "Productize", a Jira plugin for product management of the product lifecycle. David Fradin could be the oldest, (perhaps, most experienced) still working product manager with 47 years of experience over 75 products and services, founded eight companies, worked at three startups and at HP, Apple and Nielsen's DataQuest. He is also author of the forthcoming Wiley and Sons, seven volume textbook "Foundations of the Successful Management of Products" covering the entire product life cycle with over 130 topics. Linkedin: https://www.linkedin.com/in/davidfradin Twitter: davidfradin1 Table of Contents: 00:07 - About the Speaker 03:35 - Procter and Gamble Brand Management 05:18 - Outcome Driven Innovation & "Do" 05:45 - Market Research 08:20 - 6 Keys to Product Success 08:36 - Product Development Waste 09:11 - Strategy 19:02 - Process 22:26 - Product Lifecycle Framework 30:10 - Product Manager Job Description 31:41 - Entrepreneur is French for Product Manager 33:48 - Systems and Tools 34:06 - Get free Book, Training and Tool 34:27 - Ask for the Authority 35:02 - For example at Apple 37:48 - Using Values in Decision Making 41:54 - How to Get Free Copy 43:00 - How to get a job in product management 43:53 - Should a Product Manager do Wireframes? 45:22 - Get the Target Market Right
How HPE is Moving Beyond with Memory-Driven Computing
 
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By 2020, 100 billions of connected devices will melt existing technology. The HPE Machine project is a complete rethink of the computing model, which lets us face challenges in education, healthcare, transportation, science and business. How do you hope to see memory-driven computing drive human progress forward? Learn more: http://hpe.to/60018HIyv Subscribe for more videos like this: http://hpe.to/6007Beguh
Minimum Viable Product: You're Doing It Wrong!
 
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34. Minimum Viable Product: You're Doing It Wrong! // The concept of Minimum Viable Product (MVP) is not new, but it didn't 'click' for me until I saw one perfect image. → SUBSCRIBE for a NEW EPISODE every WEDNESDAY: http://www.DevelopmentThatPays.com/-/subscribe Henrik Kniberg's beautiful sketch powerfully illustrates where we've been going wrong: creating products that are MINIMAL, but not VIABLE. LINKS -- Frank Robinson: http://www.syncdev.com/minimum-viable-product/ -- Henrik Kniberg: http://blog.crisp.se/2016/01/25/henrikkniberg/making-sense-of-mvp Music: 260809 Funky Nurykabe: ccmixter.org/files/jlbrock44/29186 The best definition I've seen for "Minimum Viable Product" is not a set of words. It's a sketch. A sketch that encapsulates the concept so perfectly... ... that it went viral. Frank Robinson -------- Frank Robinson coined the term "Minimum Viable Product" in 2001. The idea - at least at a superficial level - is simplicity itself: Get a version of the product in front of a customer early as possible. Not with the aim of generating early income - though that is no bad thing - but with the aim of LEARNING. The chances are that you've heard of Minimum Viable Product before today.. ... and that when you heard it, you immediate "got it". As Frank himself said: “When I first said ‘minimum viable product’ I never had to repeat myself. The words went viral right before my eyes.” BUT... Is it Viable ------- Just because something is easy to grasp, doesn't mean it's easy to do. It's not easy. Far from it. Here's the problem: We - development teams, lead developers, product owners... even business owners - usually have an idea of what the "ultimate" product might look like. Ask us to come up with a minimum version and we'll hack off a feature here and a feature there. What we end up with will certainly be MINIMAL: that's the easy part. But will it be VIABLE That's the tricky part. Enter Henrick Kniberg ----- A gentleman by the name of Henrick Kniberg captured the difference between the two perfectly in his (now viral) image: In the top line, we have minimal, but not viable (until we get the final step). In the bottom line, we have minimal AND viable every step of the way. In a recent blog post, Henrik said that he was surprised that his image went viral. I'm not surprised at all. I think it's genius. Next time. ------- Next time we'll take a look at some "real world" Minimium Viable Products. https://www.youtube.com/watch?v=rmGOBzpn_98 https://www.youtube.com/watch?v=xxjbxk8dUqI
Views: 11839 Development That Pays
How is big data changing marketing?
 
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review.chicagobooth.edu | Improvements in computing power, innovations in data analysis, and changes in how consumers interact with brands and products have ushered in the era of "big data" in business. But now that marketers and other executives have access to enormous caches of customer data, what are they doing with it? Chicago Booth's Sanjog Misra and a trio of industry experts join Hal Weitzman to explore what new opportunities and challenges have arisen due to data breakthroughs.
Views: 2730 Chicago Booth Review
What is Agile?
 
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This short cartoon answers the question "What Is Agile?" and will give you the background to understand the Agile principles and values and how they can help you and your team work together more efficiently. If you'd like a free book on this topic, please see below... https://mailchi.mp/326ba47ba2e8/agile-list I've published a book called "Starting Agile" that is designed to help you start your team's Agile journey outright. You can buy a copy from Amazon, but I'm giving free copies away to my subscribers from YouTube. You can signup for a copy at the link above. You can subscribe to my channel with this link: https://www.youtube.com/markshead?sub_confirmation=1 If you'd like to connect with me on LinkedIn you can find me at the link below. Just send me a message saying hello and that you found me from one of my videos: https://www.linkedin.com/in/markshead
Views: 1307636 Mark Shead
The Future of Product Management — Janice Fraser
 
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This is a thought piece and call to action for product managers in the software industry. In this talk, Janice leverages principles from Lean Startup, Agile, and other modern software methods. Presenter: Janice Fraser, Director of People, Pivotal
Views: 20165 Pivotal Software, Inc.
Predictive Analytics for B2B Marketing // Amanda Kahlow, 6Sense [FirstMark's Data Driven]
 
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Amanda Kahlow, Founder and CEO at 6Sense, presented at FirstMark's Data Driven NYC on May 18, 2016. Kahlow discussed strategies for leveraging data more efficiently for B2B marketing to predict when a company has a need for a product. 6sense is a B2B predictive intelligence engine for marketing and sales. Using its private network of billions of time-sensitive intent interactions, 6sense uncovers net-new prospects at every stage of the funnel and determines which existing prospects are in market to buy. Data Driven NYC is a monthly event covering Big Data and data-driven products and startups, hosted by Matt Turck, partner at FirstMark. FirstMark is an early stage venture capital firm based in New York City. Find out more about Data Driven NYC at http://datadrivennyc.com and FirstMark Capital at http://firstmarkcap.com.
Views: 1618 Data Driven NYC
TDD vs BDD. Giants of Test Go Head-to-Head + FREE CHEAT SHEET
 
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62. TDD vs BDD. Giants of Test Go Head-to-Head + FREE CHEAT SHEET // Grab your FREE Cheat Sheet: http://bit.ly/tdd-vs-bdd-cheatsheet Watch as Test Driven Development (TDD) and Behaviour Driven Development (BDD) square off in a gruelling 7-round bout. Will Test Driven Development win on points? Or will Behavior Driven Development land the knock-out blow? - 1:12 - ROUND 1: Focus - 2:18 - ROUND 2: Writer and Reader - 3:03 - ROUND 3: Speed of execution - 3:57 - ROUND 4: Specificity *** CORRECTION *** At 3:00 I call a round for "TDD". I should have called it for "BDD". PREVIOUS EPISODES: - TDD and BDD - https://www.youtube.com/watch?v=fsSMuqIpu_c - What is TDD? - https://www.youtube.com/watch?v=H4Hf3pji7Fw - What is BDD? - https://www.youtube.com/watch?v=VS6EEUVZGLE Music: 260809 Funky Nurykabe: ccmixter.org/files/jlbrock44/29186 Previously.... I tried to start a motorbike That's a System Test. And a Black Box Test. It's also a Behavioural Test: a direct test of a behaviour that I - as the user of the motorbike - care about. When my Behavioural Test failed, I checked for a spark. That's a Functional Test. No spark Perhaps the battery is flat. Or the wiring is faulty. Or the spark plug has failed. Checking the sparkplug in isolation is an example of a UNIT TEST At this point, the poor old Functional Test... Got squeezed out. Leaving us with the building blocks of today's main event. In the blue corner: Test Driven Development And in the green corner: Behaviour Driven Development. Let's have a good clean fight. Welcome to Development That Pays I'm Gary Straughan Today, we continue a journey that started three episodes ago. If you missed any of them, you might want to watch them first - You'll find links somewhere around this video. Now that we've looked a TDD and BDD individually, I thought it might be useful to take a look at them side by side. This bout is scheduled for at least 7 bruising rounds. Round one: Focus ------ Test Driven development is an inside out process. It starts with a developer writing a single test.. and then write some code - just enough to get the test to pass Then another test and then write some code and so on an so forth. The tests and the code grow and develop together. They're intertwined. The testability of the code - is built in. As is the quality. Behaviour Driven Development, on the other hand, is an outside-in process. The desired BEHAVIOURS of the finished system - the things that the end user will actually experience - are described up front. And they're described by a set of Behavioural Tests. All of which can, if desired, be written before a single line of application code. When development begins, the focus is on getting the Behavioural Tests to pass And since the tests relate directly to the Behaviours that the end user will experience, the development focus is actually on delivering VALUE. If TDD is about doing the thing right, then BDD is about doing the right thing. Round 2: Writer and Reader ---- Who writes the tests For unit tests - which are written in code - the answer is clear: it's the developer For behavioural tests, the plain english test format means that the tests can be written by the person that understands the customer best: the Product Owner. Or the Product Owner and the Development Team. Flipping the coin, who is likely to read the tests For units tests, a developer. A tester at a stretch. For behavioural tests, it's almost anyone: developer, tester, product owner, business owner, stockholders. Round 3: Speed ----- Unit Testing requires that components are tested in isolation. In many case this will necessitate "faking" - or mocking - dependencies. This can be the trickiest part of unit testing. But there's an upside to testing in isolation - with our without mocked dependencies. The upside is that Unit tests tend to be super-quick to run. With Behavioural tests we're always testing the system as a whole The challenge here is putting the "putting the system into the correct state" in order to be able to run the test. Everything in the "Context" section. This setup - which may require a whole series of teardown and setup steps - has to happen before each and every test. Not particularly difficult to do. But not quick either. If a suite of Unit Tests take seconds to complete, expect the suite of Behavioural Tests for the same code base will take minutes to complete. A clear win for TDD Round 4: Specificity ---- Is that a real word We've covered this one before so I'll keep it brief. When the motorbike doesn't start, I know something is wrong. But I don't know what is wrong. When I test a spark plug in isolation - and the tes https://www.youtube.com/watch?v=4sgTIVLGPAk https://www.youtube.com/watch?v=mT8QDNNhExg
Views: 16519 Development That Pays
Business-Driven Workflows for Innovation-Driven Organizations
 
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Learn why business-driven workflow automation is the key to success for top-performing organizations. Watch Satish Kumar, Director of Product Marketing at Nintex, and Nick Castellina, Director of Research at Aberdeen Group, discuss key research, compelling data points, and customer evidence.
Views: 186 Nintex
Million Dollar Interview with Cedrick Harris
 
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Join Eric Worre and Million Dollar earner Cedrick Harris for an insightful interview and behind the scenes look at what propelled Cedrick Harris to the high level of success he is living today. Cedrick is an engaging and highly-motivated man who became an entreprenuer early in life. His story begins by him telling us of his humble beginnings, and of him being a 15 year old young man who was selling candy out of a duffle bag to his school mates. His success was short-lived however since the assistant principal shut down his candy operation. But driven by his hunger to make money, and also his need to make money, Cedrick went on to selling men’s clothing in a department store… however, it was also during this time that Cedrick got mixed up with the wrong type of “sales people”, and got caught. It was a life changing moment for him when a judge ordered that he attend a “boot camp” program in lieu of jail time. This boot camp program instilled discipline into the already motivated Cedrick and he came out of the program a changed man. As Cedrick digs deeper into his personal story, he tells of how he first became involved in Network Marketing through a now defunct company called Excel Telecommunications, and then went on to a very successful VA mortgage business. This was during the time when interest rates were incredibly low, and closing deals came incredibly easy to Cedrick and he was quickly promoted to management. Cedrick had his first 7-figure year by the young age of 27. However, that industry started to dry up and Cedrick soon went on his way to new adventures and streams of income. This all led him back to Network Marketing, and his on-going success. As Cedrick reveals in this interview, he is a driven man. He tells us that every morning that he wakes up “starving”. And by starving, he means that no matter the level of success he is at, he constantly striving to do, see and be more. His advice is, “Wake up and act as if your down line doesn’t exist. It’s great that it does, but wake up and act like it doesn’t exist because if you are co-dependent on it existing, then you might become complacent.” To him, this profession isn’t work, because works is something you do when you’d rather be doing something else. This isn’t work to him, he loves what he does and why he does it. At the end of the interview Eric asks Cedrick to give advice to anyone who aspires to go pro in network marketing, and the answer is a very thought-provoking 3-part answer. His advice is: Number one, you’ve got to get out of your own way. Get your head in positive mental shape and go for it; number two is find a mentor. Find someone who has done what you aspire to do, and follow them “like a tick on a dog’s back.” And number three is to immerse yourself into personal development. No matter what you’re selling, it’s personal development with a product attached to it, so develop your mind just like you would any other skill set that you need to be successful. In conclusion, as Eric Worre suggests, watch this interview a couple more times, take some notes, and put together a little game plan to go out there and make your life what it should be and can be! If you enjoyed this video and want to see more, please subscribe to our Youtube channel. Every week, we publish something new and you'll be the first to know. More resources: Full transcript of this episode: http://bit.ly/1SfjTOt iTunes free podcast: http://networkmarketingpro.com/itunes Newsletter: http://networkmarketingpro.com/newsletter Facebook: http://facebook.com/nmpro Instagram: http://instagram.com/ericworre LinkedIn: https://www.linkedin.com/in/ericworre Twitter: http://twitter.com/ericworre Periscope: Download app and Follow ERIC WORRE
Bad Metrics and E&R | Key Business Metrics | Product Design | Udacity
 
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Learn with Udacity and Google in our FREE Product Design course and check out the Tech Entrepreneur Nanodegree program! ►►► http://bit.ly/Tech-Entrepreneur-Nanodegree ◄◄◄ ----------------------------------------­--------------------------------------------------- Built in partnership with Google, this program mixes theory and practice to show students how to transform ideas into market-ready products. ----------------------------------------­--------------------------------------------------- Product Design: Validation and UX through Design Sprints ----------------------------------------­--------------------------------------------------- ►►► http://bit.ly/Product-Design-Course ◄◄◄ ----------------------------------------­--------------------------------------------------- ● What's in the course? There is nothing more powerful than an idea whose time has come. This course is designed to help you materialize your game-changing idea and transform it into a product that you can build a business around. Product Design blends theory and practice to teach you product validation, UI/UX practices, Google’s Design Sprint and the process for setting and tracking actionable metrics. ● Why take this course? Over the years, Silicon Valley startups have developed a series of frameworks and best practices for product design. Through startup case studies and interviews with industry experts, we want to bring you the best of Silicon Valley with lessons you can apply to influence the design of your mobile or web app. By the end of the course, you will know how to perform a Google Design Sprint (developed at Google Ventures and exclusively taught in this course) to design, prototype and test your ideas. You will also learn to design low fidelity mockups for your product and capture appropriate metrics. ----------------------------------------­---------------------------------------------------- Lesson 4: KEY BUSINESS METRICS ● What's in the lesson? You will learn to identify common metrics for websites and apps relating to traffic, customer satisfaction, and engagement. You will learn tools that can be used to monitor metrics and examples from startups on what metrics not to measure. At the end of the lesson, you will identify actionable metrics that will work best for your own product. ----------------------------------------­---------------------------------------------------- Tech Entrepreneur Nanodegree Our Tech Entrepreneur Nanodegree program teaches you the skills you need to create your own revenue-generating app, and build a successful business around it. You’ll learn to succeed the Silicon Valley way! ----------------------------------------­---------------------------------------------------- ►►► http://bit.ly/Tech-Entrepreneur-Nanodegree ◄◄◄ ----------------------------------------­---------------------------------------------------- Udacity | Google | Tech Entrepreneur | Tech Entrepreneur Nanodegree | Product Design | Validation and UX through Design Sprints | UX/UI Design
Views: 744 Udacity
How Simplexity Product Development Can Bring Your Product to Market
 
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Learn how Simplexity can drive costs out of high-volume manufacturing resulting in a successful product. Visit us at http://www.simplexitypd.com Find us online: LinkedIn: https://www.linkedin.com/company/simplexity-product-development-inc-?trk=top_nav_home Facebook: https://www.facebook.com/SimplexityPD Twitter: https://twitter.com/SimplexityPD Engineers are problem solvers, that’s what they want to do, they want to figure out how to make it work. A mechatronic product, it’s a complex machine, you’ve got electrical systems, mechanical systems, computers controlling it all. If you’re going to make a high-volume product, you have to drive all the cost out of the system that you can. And getting that wrong can mean the difference between success and failure in a product. What we do at Simplexity is we solve problems for customers. We understand how to bring those different pieces together. We make the complex simple so our customers can bring great product to market. Simplexity provides engineering design services across a range of industries. Our "simpler is better" engineering approach reduces costs while improving the lifecycle of your product, saving you money in development, manufacturing and product sustainability. We understand the most important challenges which is why we have mastered cost reduction while maintaining the most innovative industrial, consumer, and biotech engineering solutions.
Proactive vs Reactive | Be Proactive
 
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Follow me on Instagram - https://www.instagram.com/janis.krekovskis/ In this video I explain what it means to be Proactive vs Reactive and how being proactive will vastly improve your success towards your life's goals and other aspirations. What is proactive? Proactive people are very organized and they project themselves into the future rather than focusing only on what’s happening in front of them. So you must strive to be proactive. What is reactive? In general reactive people tend to deal with things as they come. These people are often referred to as firefighters, because everything for them is done in the last minute. Reactive people are often surprised by situations such as: -) Was the exam planned today? -) OMG, my project deadline at work is tomorrow! -) I can’t believe I have all these tasks at the same time. The problem with reactive people are that they don’t plan things. They show up to the life unprepared and deal with things as they come, which eventually leads to 2 main things: -) First they waste a lots of time with unproductive activities -) And second they often feel overwhelmed with things when few of them have to be done in the same time. But of course it only happened because things were not planned out. Here are some main characteristics of reactive and proactive people: 1. Proactive people don’t blame anyone or anything. Reactive people blame circumstances, conditions and conditioning. 2. Proactive people’s behavior is a product of their conscious choice based on values. Reactive people's behavior is a product of their conditions based on feelings. 3. Proactive people are still influenced by external stimulus, but their response is a value based choice. Reactive people build their lives around others emotions. Certainly, there are times when it’s appropriate to be reactive. We have plenty of decisions to make in-the-moment. There are times when we need to be flexible and adapt to a rapidly changing environment. There are times when long-term plans must be abandoned in order to meet immediate needs. And there will always be those unavoidable roadblocks that even the most proactive person in the world would not have been able to foresee or avoid however, the ability to be proactive provides a clear advantage if you strive to improve any area of your life. If you liked this video feel free to subscribe to the channel. Kind Regards, Driven By Goal
Software Engineering | C1 - L3 | Software products
 
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جامعة الملك خالد - عمادة التعلم الإلكتروني المقررات المفتوحة - Software Engineering EE524 Unit 1 : Introduction Lecture 3 : Software products Product specification
Model-Driven Innovation for Machine Design
 
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System-level prototypes save time and money because problems frequently arise from the interactions of subsystems, even when each subsystem meets its own design requirements. In this video, learn why MapleSim is the ideal tool for performing system-level modeling, simulation, and analysis of machine designs, enabling a model-driven innovation process that helps you reduce project risk, create better products, and get to market faster. For more information, visit us at: http://www.maplesoft.com/products/?ref=youtube
Views: 2287 Maplesoft
WHAT IS GROWTH HACKING? - Entrepreneurship 101
 
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Ever wondered what is growth hacking? In this video, we talk about some of the most cited examples of growth hacking from start-ups to big corporations (Airbnb, Dropbox, puma), and the unorthodox turns they took to establish themselves as growth hackers. Learn about how Growth hacker marketing has been around since 1970, and how some companies skirt/ broke the rules to Grow. Growth hacking opportunities are like hidden doors and it is important that companies think outside the box to identify these doors. The marketing strategy of Growth hacking may at times call for underhanded moves, but the risks may be worth it. Growth hacking techniques are now being discussed often. Growth hacking for startups is a buzz word that is rampant in Silcon Valley. Marketers are now referring to what they do as "Growth marketing" or "Growth hacker marketing". Is it enough to have “outside the box” ideas for growth marketing strategy to work? The basic steps your growth marketing strategy to be successful are: 1) Validate your Product 2) Find your product market fit 3) Apply your GROWTH HACKER MARKETING strategy!!! Learn about what it takes to be a growth hacker, and how growth hacking can help skyrocket your business. Growth hacking | Growth hacking for startups | Growth hacking techniques | Growth hacker marketing | Growth hackers | growth hacking 101 | Growth marketing | Growth hacking strategies | Growth hacking examples | marketing growth | Growth Check out the Blog Post: http://www.skipmba.com/growth-hacker-marketing/ For more info on how you can Skip The MBA and fast track your growth : http://www.skipmba.com
Views: 14621 Mango Research
What’s the secret to product innovation?
 
02:54
Find out how we can help increase your innovation intelligence in order to grow, expand and succeed.
Views: 2869 Altair Engineering
C# Fundamentals for Absolute Beginners: 23 Understanding Events and Event-Driven Programming
 
21:07
Want to learn a different programming language? C# is a great place to start. Step through 24 practical and easy-to-understand C# training episodes, with our talented friend Bob Tabor, from Developer University, as he teaches you the fundamentals of C# programming. Tune in to learn the basics of the C# language, and learn to apply them in your programming endeavors, like video games, mobile environments, and client apps. Learn C# by stepping through the basics with Bob: get the tools, see how to write code, debug features, explore customizations, and much more! Search for and focus on the information you need, in this C# for beginners course, which has topics separated out into individual videos. Get to know the grammar, create and use methods, manipulate strings, and see how to handle events. Plus, get a look at next steps as you learn to develop Windows and web applications.
Reltio: Powering Enterprise Data driven Applications with Cassandra
 
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Speaker: Anastasia Zamyshlyaeva, VP Platform - Product Management Cassandra's flexibility and scalability make it an ideal foundation for a modern data management architecture. Come hear how Reltio is using Cassandra, in combination with graph technologies and Spark to deliver a new breed of data-driven applications. In this presentation you'll find out: - How we ended up selecting Cassandra - The unique characteristics of data-driven applications - The best practices we learned by combining Cassandra, graph technology, Spark and more
Views: 925 PlanetCassandra
3 Crucial Reasons Why Spiritual Experiences Must Be Kept Secret
 
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The goal of Vedantic spirituality is to lead us to experience the ultimate reality of who we really are – that we are neither the body and nor are we the mind. Instead we are the Atman, the Soul – pure, infinite and eternal, which is an indivisible part of the ocean of consciousness known as Brahman or God – the Absolute. This pinnacle moment when the soul experiences its true nature and experiences its unbreakable unity with Brahman, is known as Self-realization, or God-realization, or Samadhi in Vedanta. Reaching it is the ultimate aim of all yogic practices. Now as a sadhak (spiritual aspirant) begins to make progress along this road to God-realization, he or she naturally starts to have certain spiritual experiences – either through dreams, or during meditation or as flashes of inspiration. Upon having these preliminary experiences many aspirants become so excited that they start to share them willy-nilly with people around. However, as we shall see in this video, there are three very sound reasons why this should not be done. The video also details an incident that occurred in the life of Swami Brahmananda (direct disciple of Sri Ramakrishna), that highlights the ego-driven hurdles that can occur on the road to Samadhi. While watching this video please note that the following terms all mean the same: Samadhi = God Realization = Self-Realization = Soul Realization. SUBSCRIBE TO THE SPIRITUAL BEE - - To receive more such videos, articles and free books on Vedanta subscribe here: http://www.spiritualbee.com/subscribe/ BOOKS & ARTICLES REFERENCED IN THIS VIDEO ---------------------------------------------------------------------------------------------------------------------------------------------- 1. Eternal Companion - Life and Teachings of Swami Brahmananda http://www.chennaimath.org/istore/product/the-eternal-companion/ 2. “Vedanta and Privilege”: Talk by Swami Vivekananda, Complete Works, Volume 1 https://en.wikisource.org/wiki/The_Complete_Works_of_Swami_Vivekananda/Volume_1/Lectures_And_Discourses/Vedanta_And_Privilege
Views: 209654 The Spiritual Bee
Intelligence Node's Retail Analytics Product
 
02:36
Inoptimizer is a groundbreaking retail analytics platform that lets you identify inefficiencies, optimize key metrics and automate execution of data driven insights. It is a holistic solution that encompasses the processes of the entire retail lifecycle.
Views: 2860 Intelligence Node
Don't #@!% the Customer - 3 Steps to Being a Customer Driven Business - Jay Simons
 
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Jay Simons, President of Atlassian, describes its unique approach to being customer driven. Hear how the company behind one of last year's most successful tech IPOs gauges customer success. You'll learn how the trifecta of listening, learning and leveraging user feedback can improve your product organization, increase customer satisfaction and enhance your entire company.
Target & ThoughtWorks  |  Mobile Driven Digital Transformation
 
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Target is an iconic Australian retailer dedicated to making fashion, style and quality affordable for the whole family. Recently named Australia’s favourite online apparel retailer (StarTrack Online Retailers 2015 report), they wanted to use mobile as a way to connect Target’s multiple channels to their customers, and create a more engaging shopping experience. Target chose ThoughtWorks to bring this vision to life and launch at peak trading, as well as help them build long-term capabilities designed to improve customer experience. –– For more info visit http://www.thoughtworks.com/retail or send an email to [email protected] –– Help us caption & translate this video! http://amara.org/v/JYaV/
Views: 1226 ThoughtWorks
Rolls-Royce | Permanent Magnet Technology
 
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The AZ-PM thruster is the latest in a range of Rolls-Royce propulsion products using its permanent magnet technology. This technology is based on electric drive where the motor is in the form of a ring round the propeller. The moving part of the ring is a rim around the propeller blades which carries a series of strong permanent magnets. The rotor, fitted within a series of magnets, turns within an outer ring which form the stator. When current is supplied to the motor from the variable frequency power supply the electromagnets are excited in a particular sequence and the resulting magnetic fields interact with the field from the rotor magnets creating a torque that turns the rotor and its propeller blades. At the centre of the thruster the propeller blades are joined to a hub, which has two functions; to carry the bearings taking propeller thrust and provide radial location of the rotor, and to improve the hydro-dynamic efficiency of the thruster. Loads are transferred to the stator through struts. Both rotor and stator are sealed against water ingress and operate fully submerged. Rolls-Royce PM technology is flexible, and is currently applied in this integrated propeller drive form to tunnel thrusters (TT-PM) and azimuth thrusters (AZ-PM). Other versions in which the PM rotor is arranged to turn an output shaft provide a high torque, low speed, drive for winches. Among the advantages of this PM thruster technology are high efficiency (at nominal speed) over the entire speed range, leading to low thermal losses and eliminating the need for separate cooling systems of the submerged motor. Thrusters are compact and robust, and require less space within the hull. They are simple, with far fewer components than geared thrusters and are also quieter, with reduced structure and airborne noise. Learn more about Permanent Magnet Thrusters http://www.rolls-royce.com/products-and-services/marine/product-finder/propulsors/azimuthing-thrusters.aspx#section-product-search
Views: 976409 Rolls-Royce
The Mission-Driven Startup
 
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Nilan Peiris – VP of Growth, TransferWise Making money fly around the world, instantly, for almost zero cost at the touch of a button. That's the promise of TransferWise. Nilan will talk through how finding TransferWise’s cause has enabled it to build a culture that builds a product that grows itself. About Nilan Prior to TransferWise Nilan was VP Growth at HouseTrip, in charge of scaling the company’s growth in the European market. He’s also worked as Chief Marketing Technology Officer at Holiday Extras, where he was responsible for all areas of technology, marketing and customer acquisition. Nilan also advises a number of early stage startups on growth and getting to traction.
Views: 192 JAM London
David Rogers on The Digital Transformation Playbook
 
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BRITE founder, author, and Columbia faculty member David Rogers talks at BRITE '16 about how businesses need to transform by understanding that now: 1) customers are part of a network, 2) competition comes from platforms more than products, 3) data is a strategic asset, 4) innovation is driven by small experiments and scaling, 5) value is dynamic and adaptable. Get further insights and tools to make this transformation by reading his new book, "The Digital Transformation Playbook: Rethink Your Business for the Digital Age." The BRITE conference on brands, innovation and technology is hosted by the Center on Global Brand Leadership at Columbia Business School. http://briteconference.com http://globalbrands.org
What Is JDM? // Gears and Gasoline
 
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Quick shameless plug: The Toyota Soarer we drove in this feature is currently for sale at Driver Motorsports. It's an absolutely blast and one of the most quirky and uniquely Japanese cars we've ever driven. Big thanks to Chris and Will at Driver Motorsports for supplying it for us. Check them out at http://www.drivermotorsports.com/. This is the first of a multi-part series we're putting together as we talk about the culture of "JDM" that the US has developed over the years, and check out some of the awesome Japanese market cars we're starting to get now that they're turned 25. We're experimenting with a little change in our usual format, and we hope you guys enjoy it! Music: Poolz- You Don't Have To https://soundcloud.com/poolz/poolz-you-dont-have-to-free-compilation-pretend-penguin-3-years-and-counting https://soundcloud.com/poolz Kevin MacLeod (incompetech.com)- RetroFuture Dirty Licensed under Creative Commons: By Attribution 3.0 http://creativecommons.org/licenses/by/3.0/ Poolz- Lost In https://soundcloud.com/poolz/lost-in https://soundcloud.com/poolz Zeph & Vessence- Cotton Candy https://soundcloud.com/zephmusic/cotton-candy https://soundcloud.com/zephmusic https://soundcloud.com/vessence
Views: 202988 Gears and Gasoline
2016 Sealver Wave Bolt 325 Jet Ski driven Inflatable Boat - Walkaround - Salon Nautique de Paris
 
01:49
Welcome to BoatTube!!! On our channel we upload daily, our original, short 2-5min, walkaround videos of Motor Boats, Sailing Yachts, Jet Ski and everything that floats in the water. Our coverage is from Boat Shows in Europe, USA and Canada – Salon Nautique Paris, Annapolis Sail Boat Show, NY, Toronto, Montreal Boat Show... In our High Definition, 1080p 60fps videos, we take a look at the exterior design, deck and interior arrangements of the boat, so you can receive a general idea and appreciation of a certain brand or model. We appreciate your comments and critics - they help a lot, in building one of the most diversified and complete Boating Channels on YouTube!!! Thanks for watching and stay tuned!!! A lot more to come... Subscription link for our Channel: https://www.youtube.com/c/boattube , and don’t forget to browse our playlist collection P.S: If you have chance, have a look at our other channels: https://www.youtube.com/AutoMotoTube - AutoMotoTube - Our Main Channel with Car and Bike Walkaround Videos https://www.youtube.com/c/MotorCycleTube - MotorcycleTube – Motorcyclec Walkaround Videos https://www.youtube.com/c/Bicycletube - BicycleTube - Bicycle Walkaround Videos https://www.youtube.com/c/atvtube - ATVTube - All Terrain Vehicle Walkaround Videos , or check out our web site: http://www.boattube.net - there we have our videos and some pictures, organized by brands You can find us on our official facebook, twitter and google+ pages: https://www.facebook.com/pages/BoatTube/371901456322479 https://twitter.com/Boat_Tube https://plus.google.com/b/110700806252750566783/+boattube
Views: 20904 BoatTube
Data-driven Personas: Constructing Archetypal Users with Clickstreams and User Telemetry
 
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Data-driven Personas: Constructing Archetypal Users with Clickstreams and User Telemetry Xiang Zhang, Hans-Frederick Brown, Anil Shankar CHI '16: ACM Conference on Human Factors in Computing Systems Session: Representing User Experience Abstract User Experience (UX) research teams following a user centered design approach harness personas to better understand a user's workflow by examining that user's behavior, goals, needs, wants, and frustrations. To create target personas these researchers rely on workflow data from surveys, self-reports, interviews, and user observation. However, this data not directly related to user behavior, weakly reflects a user's actual workflow in the product, is costly to collect, is limited to a few hundred responses, and is outdated as soon as a persona's workflows evolve. To address these limitations we present a quantitative bottom-up data-driven approach to create personas. First, we directly incorporate user behavior via clicks gathered automatically from telemetry data related to the actual product use in the field; since the data collection is automatic it is also cost effective. Next, we aggregate 3.5 million clicks from 2400 users into 39,000 clickstreams and then structure them into 10 workflows via hierarchical clustering; we thus base our personas on a large data sample. Finally, we use mixed models, a statistical approach that incorporates these clustered workflows to create five representative personas; updating our mixed model ensures that these personas remain current. We also validated these personas with our product's user behavior experts to ensure that workflows and the persona goals represent actual product use. DOI:: http://dx.doi.org/10.1145/2858036.2858523 WEB:: https://chi2016.acm.org/ Recorded at the 2016 CHI Conference on Human Factors in Computing Systems in San Jose, CA, United States, May 7-12, 2016
Views: 705 ACM SIGCHI
Customer Service Vs. Customer Experience
 
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For detailed notes and links to resources mentioned in this video, visit http://patrickbetdavid.com/customer-service-vs-customer-experience Visit the official Valuetainment Store for gear: https://www.valuetainmentstore.com/ Customer service vs. customer experience; Do you know the difference? One of the best exercises for you to do is make a list of companies or businesses that you go back to over and over and over again, and ask yourself why. On the left, list five companies you return to again and again, and on the right write the reason for doing so. For instance, on the left write, "I go to this restaurant at least once a week" and on the right write, "I go there because _____________." The thing that goes into the blank is generally one of these six reasons. They will give you a lot of clues for your own business. #1: Fast - 0:38 #2: Quality - 0:49 #3: Cheap - 0:57 #4: Luxury - 1:10 #5: User Friendly - 1:23 #6: Customer Service - 1:38 Subscribe to the channel: http://www.youtube.com/valuetainment?... Valuetainment- The best channel for new, startup and established entrepreneurs. Schedule: New episodes every Tuesday and Thursday on a broad array of entrepreneurial topics.
Views: 710360 Valuetainment
Audi Smart Factory - Future of Audi Production
 
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Audi Smart Factory P-Tech Day. Subscribe. Audi is making its production fit for the future with the smart factory. In this factory of the future, big data – the creation and intelligent connection of large volumes of data – will facilitate data‑driven and thus highly flexible and highly efficient manufacturing. A method of production in which Audi might no longer build its cars on an assembly line but according to a radically new, disruptive concept is modular assembly. In addition to this major project, Audi is pursuing many other exciting projects for the production of the future – from the application of virtual‑reality glasses to metal 3D printing. Modular assembly. The complexity of automobile production is increasing. New market needs, customer expectations and the legislative framework are increasingly requiring innovative technologies and differing vehicle versions. This means that the fixed timing of the assembly line is becoming less efficient. The more the number of derivatives and variants grows, the more difficult it becomes to master high complexity and integrate new routines into the rigid, sequential process. Audi intends to meet this challenge and to develop a completely new principle for it: modular assembly. With this method, small, separate workstations allow highly flexible working routines – in terms of both time and space. Between those workstations, driverless transport systems take over the transport of the car bodies as well as the parts required for production. A central computer precisely controls the driverless transport systems – it recognizes the needs of each individual station, thus ensuring a smooth workflow. Audi assumes that modular assembly will result in 20 percent better productivity than the assembly lines of today. It is now being applied for test purposes at the engine plant in Győr, Hungary, and application is planned in two further projects. At present, the key principles of this innovative production system are being worked out and tested by “arculus” – a startup company established a few months ago. The Technical Center for Production Assistance Systems. The new driverless transport systems required for modular assembly are being created in Audi’s “Technology Development Production Assistance Systems” department. This small department has developed two types of driverless vehicle: One of them moves under control by a computer, the other moves autonomously on a defined route. Three onboard laser scanners allow the driverless transport systems to orient themselves and to recognize and avoid potentially critical situations. Audi developed the navigation software itself. It is based on automotive software and automotive‑software development processes. The main task of the Technical Center for Production Assistance Systems is to work on new production technologies in early stages of their development. In addition to driverless transport systems, it is also working on four other projects. They comprise safe cooperation between humans and machines when working in the same space, assembly tables with assistance functions and two innovative robots: a flexible gripper arm and a special lightweight robot. The Audi Production Lab. The Audi Production Lab, abbreviated as P‑Lab, develops and supports innovative projects for the production process – often starting with the very first idea. The department currently has five permanent employees andhas already helped to bring innovations such as metal 3D printing, human‑robot cooperation, driverless transport systems and the use of augmented reality at Audi towards series application. The projects currently running in the P‑Lab include two big‑data projects. One of them focuses on the early recognition of mistakes in the placement of screws and bolts; the other examines the flow of components in the area of international logistics for the CKD plants (completely knocked down). Another major subject for the Audi Production Lab is data glasses. They can provide effective support for employees in production, for the planners and engineers in the factory of the future – with assisted reality, augmented reality and virtual reality. Toolmaking. Several future-oriented projects are running in Audi’s Toolmaking division. The structure of the new generation of press tools follows nature, with many parts made of aluminum and plastics. This reduces the weight of those tools, which until now has been up to 45 tons, by up to 20 percent and the energy required decreases by about ten percent. The result is enhanced precision in the forming of sheet‑metal parts. The press shop, where the tools are applied, uses the latest measuring technology. The goal is to develop a complete data chain for each sheet‑metal part. The data chain already begins with the suppliers of steel and aluminum. This is another way in which Audi is enhancing its precision.
Views: 893082 Cars Garage