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Search results “Product driven definition” for the 2012
B2C vs B2B: The Basics
 
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http://www.proformablog.com/b2c-vs-b2b-marketing-the-basics/ There are two basic types of selling and advertising: Business-to-Consumer (B2C) and Business-to-Business (B2B). Whether you are selling shoes, potato chips, or vending machines, there are factors that you need to consider when selling or advertising your product. Today I'll cover some of the basic factors regarding both B2C and B2B selling, and as a bonus, I'll point out a few similarities and differences between the two. So as they say, onward and upward: Business to Consumer (B2C) -Product Driven -Large Target Market -Single-Step Buying Process -Brand Identity Built on Repetition & Imagery -Emotional Buying Process Business to Business (B2B) -Relationship Driven -Small Target Market -Multi-Step Buying Process -Brand Identity Built on Relationships -Rational Buying Process Some ways they are similar: -Both involve a sales process. -Both rely on good Customer Service -Both need to a clear, aligned message in your Marketing/Advertising Some ways they are different: -Product Driven (B2C) vs Relationship Driven (B2B) -Emotional (B2C) vs Rational (B2B) buying process -One-off (B2C) vs Relationship (B2B) selling So hopefully that gives you a basic look at B2C vs B2B selling and advertising. My recommendation is that no matter what you are selling, try to use the similarities and differences to your advantage when creating your message. Selling B2B is trickier as you need to really hit on relationships and service, but you can work emotion into your messaging. Remember that buildings don't buy things -- people do, and if you can find a target market for your B2B product, your advertising efforts can be more focused, and can result in more sales. So please leave a comment, let me know if you'd like to see more information regarding B2C or B2B advertising, and I hope you have a great day...and happy holidays! Until next time, Tom Zobel
Views: 28555 proforma
What is an insight?
 
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Visit www.Outsideincompany.com to find out more. A short video animation explaining in accesible terms the definition of a consumer insight for use in innovation and marketing. This video has been created by Outside In for use in innovation training.
Views: 42289 MatShoreInnovation
Assemble To Order Product
 
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Assemble to Order (ATO) production approach, the product is built to customer specifications from a stock of existing components. This assumes a modular product architecture that allows for the final product to be configured in this way; a typical example for this approach is Dell's approach to customizing its computers. This sign video was contributed by users of the ASL-STEM Forum: http://aslstem.cs.washington.edu/
Views: 297 aslstemforum00003
MBA-Leading the Customer-Driven Organization - Online College
 
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Students pursuing MBA in this area can easily follow the concepts about Customer Driven markets along with giving solutions to all different sorts of customer queries. For More Information: http://www.trafficgeyser.net/lead/mba-customer-driven-organization
Product Strategy and Architecture - Adaptive Networking Event
 
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Its best practice to have Product Managers pursue strong market research but how can they factor in technial architecture input before drawing up roadmaps? Should engineering have a reserved quota for "architecture" features in every release or sprint? Get these and other questions answered candidly from Mr. Rahul Abhyankar, a real life practitioner who has helped launch technology driven roadmaps successfully in the marketplace and have struck a balance between market research and technical capabilities in productizing innovation.
Views: 116 adaptivemarketing1
OneDesk Webinar- Turning Customer Feedback into Product Gold - Friday May 4, 2012
 
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http://www.onedesk.com - OneDesk Webinar Fridays - Turning Customer Feedback into Product Gold. The world's best products are driven by what the market demands. But how to harness customer insights and quickly translate them into well-defined and deliverable requirements? OneDesk's Unified Product Platform makes it easy. See it in action.
Views: 46 OneDesk Software
DC and TLD Debut Custom Moto Gear Collection
 
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DC and Troy Lee Designs are proud to present the first two collections in a series of DC athlete-driven, limited edition product collaborations. DC and Troy Lee Designs plan on producing and releasing to the public four individual athlete collaborations each year. The first two collections are designed and inspired by Jeremy McGrath and Robbie Maddison and will be available worldwide early November 2012.
Views: 2697 Troy Lee Designs
Data Driven Decisions - Ben Curren
 
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Making well-informed decisions in a timely manner is what separates the winners from the losers, when it comes to running a business. In the last 5 years, we've seen a significant reduction in the cost and complexity involved in collecting and analyzing the usage data emitted from our web products. You will significantly increase your chances of building a successful business by leveraging this data properly. In this presentation you will learn how Outright.com built a culture that relies on data to quickly make decisions and learn at a faster rate than our competitors. ABOUT BEN Ben Curren is an entrepreneur and technologist with the passion to create disruptive products that improve the lives of small businesses. He currently is the Founder and CTO of Outright.com which helps over 150,000 business effortlessly manage their finances.
Views: 2827 GaslightLive
OneDesk Webinar- Turning Customer Feedback into Product Gold - Friday April 20th
 
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http://www.onedesk.com - OneDesk Webinar Fridays - Turning Customer Feedback into Product Gold - Friday April 20, 2012. The world's best products are driven by what the market demands. But how to harness customer insights and quickly translate them into well-defined and deliverable requirements? OneDesk's Unified Product Platform makes it easy.
Views: 29 OneDesk Software
Assembly Animation: GeoPro with Driven Posts + Modules in Landscape
 
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Cutting-edge structural engineering and product design means lower cost in utility-scale and commercial projects, and that is exactly what SunLink's GeoPro with driven post and modules-in-landscape delivers. The system offers maximum racking flexibility, efficient design and ease of assembly which translate into significant savings. SunLink PowerCare offers the complete range of installation services including geotechnical surveys, post installation, mechanical installation, prepanelization and module installation.
Views: 2348 SunLink4Solar
Design and Test Integration : IMS 2012 Keynote
 
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Dr. Mark Pierpoint delivers the IMS2012 MicroApps Keynote address: As global competition increases, the need to produce the next state-of-the-art product faster has driven changes in how EDA and test instrumentation work together. Gone are the days when a design could be thrown over the wall to production. The next generation of communications protocols have barely been labeled "standards" when products using them have hit the streets. To produce better communications products faster requires that the line between EDA and test be blurred and new synergies between them created. Dr. Pierpoint is the Vice President and General Manager of Agilent's Software and Modular Solutions Division and leads Agilent's effort to improve the methods designers follow to bring a system from "idea" to "reality." Agilent's methods for closing the gaps between design, validation and final manufacturing test by tightly integrating design software with systems for performing highly accurate measurement and test will be covered. Examples of improvements will be shown in the areas of Wireless architecture and algorithmic development, and A/D system architecture and scenario analysis and, in one of the first areas where EDA meets measurement, device modeling, including an update on NeuroFET and X-parameter developments.
Views: 593 AgilentRFWorkflow
What Is Product Differentiation & How Is It Promoted? : Marketing & Finance
 
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Subscribe Now: http://www.youtube.com/subscription_center?add_user=Ehowfinance Watch More: http://www.youtube.com/Ehowfinance Product differentiation is a concept that needs to be promoted in a very specific way for maximum effectiveness. Find out about product differentiation and how it is promoted with help from an employee recruiter and trainer in this free video clip. Expert: Alexis Guerreros Filmmaker: Victor Varnado Series Description: Running your own business may seem difficult and stressful, but once you find your groove you will discover just how rewarding it can truly be. Get tips on the world of business with help from an employee recruiter and trainer in this free video series.
Views: 3303 ehowfinance
Purina Pet Food with Results Driven Nutrition
 
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Your pets rely on you to provide food that provides 100% of the balanced nutrition that they need to stay healthy & happy. Purina has spent the last 80 years honing our approach to nutrition, putting hundreds of researchers to work discovering what's best for pets. We've done our homework and we've come to believe in what we call "Results Driven Nutrition." This means we look at how real pets respond to our products. We conduct many feeding trials to ensure that our foods yield positive results like a healthy coat, bright eyes and abundant energy. If a product doesn't make the impact we expected, or fails to please pets' taste buds then we go right back to the drawing board. In fact Purina does more proprietary research on pet nutrition than any other brand. That's how we make sure we've always got the latest information on your pet's nutritional needs. We work hard to create dog food and cat food that is proven to produce positive results for your pets and we want to make our complete balanced nutrition accessible to pets everywhere. That's why we offer a wide range of pet foods that allow you to choose what's right for your pets. At Purina we know that pets and people are better together. Find out more at https://www.purina.com/meet-purina/nutrition Subscribe to Purina: http://bit.ly/1XlvwoF Follow Purina on Social: Facebook: https://www.facebook.com/Purina Twitter: https://twitter.com/Purina Instagram: http://www.instagram.com/Purina Tumblr: http://purina.tumblr.com Pinterest: https://www.pinterest.com/purina/
Views: 15048 Purina
Autodesk Fabrication CAMduct 2013: Product Overview
 
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Autodesk® Fabrication CAMduct™ software helps to control the production line of ductwork manufacturers. Fabrication CAMduct uses comprehensive libraries of parametric fixtures and fittings, which are driven by industry- or user-defined pressure-classes. www.autodesk.com/camduct
O'Reilly Webcast: Understanding the Value of Lean Analytics
 
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The Lean movement has revolutionized how we create products and companies today. It focuses on customer development and tackling the risky parts first. At the core of this is iteration--a cycle of learning and adapting that's driven by data. Lean Analytics gives you blunt, practical advice and proven approaches for learning from the abundance of data all around you. In this live webcast presentation, author Ben Yoskovitz, will walk you through Lean Analytics--what it is, how it works and some important concepts that can help you as an innovator in a startup or large company. Key elements that will be covered include: The One Metric That Matters Drawing Lines in The Sand The Problem-Solution Canvas and more. Join us to learn about the importance of analytics and utilizing the Lean Startup methodology and how you can use analytics to get to product-market fit faster. Don't miss this exclusive event. Who should attend this event: Entrepreneurs, Innovators, Startups, Large Companies About Ben Yoskovitz Ben Yoskovitz is a serial entrepreneur with 15+ years experience in web businesses. He started his first company in 1996 while completing university. In 2007 he co-founded Standout Jobs, a B2B software company in the recruitment space. The company raised $1.8M from venture and angel investors. In 2010 after exiting Standout Jobs, Ben co-founded Year One Labs, an early stage accelerator that provided funding and up to 1-year of hands-on mentorship to 5 startups. Year One Labs followed a Lean Startup program, making it the first accelerator to formalize such a structure. Three of five companies graduated from Year One Labs and went on to raise follow on financing. A great deal of Ben's experience and thought leadership around Lean Startup and analytics emerged during this time. Produced by: Yasmina Greco
Views: 1516 O'Reilly
How Important is your Product or Service?
 
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Glenn and Tom continue their series of podcasts on the new rules of sales and marketing. Look for more podcasts coming soon on this topic and follow-up discussions on what this means for your Website. Today they review the importance of a company's products and services in all marketing efforts and how this is changing. http://intuitivewebsites.com/how-important-is-your-product-or-service/ Here are six fundamentals of this product and service strategy: 1. Usability and Support • It must be very easy to use and have great support 2. Content and Understanding • Excellent products and services result in awesome content • This content gets found and read on the Web 3. Selling Strategies and Skills • The products and services sell themselves • The changing sale funnel is more about knowledge 4. Loyal Followers • Build your market base on a strong match between benefits and needs 5. Price • Relative to value and also transparent based on the market segment 6. Creating Attention • The final step in this process is driving attention • Advertising, sales or marketing do not drive the process
Views: 314 Intuitive Websites
Siemens PLM Software Teamcenter - Systems Engineering Requirements Management
 
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Teamcenter 9 offers new solutions across your product's lifecycle, most significantly to improve upfront product planning and downstream product support. To improve product planning, Teamcenter's systems engineering solution provides new systems modeling and design capabilities, integrated with requirements management and traceability.
Views: 5267 cards PLM Solutions
SaaS Product Management
 
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How do you do Product Management for SaaS products?
Views: 260 adaptivemarketing1
The Software-Defined Data Center
 
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http://vmware.com/solutions/datacenter/software-defined-datacenter/ -- VMware CTO Steve Herrod, Executive Vice President, Cloud Infrastructure and Management Raghu Raghuram, and Senior Vice President of Cloud Infrastructure Products Bogomil Balkansky describe the software-defined data center, the datacenter platform that removes the traditional constraints and complexity of infrastructure operations by recasting infrastructure services as virtual software services, layered atop of industry standard hardware, that are automatically and dynamically configured to meet the needs of any and all application workloads. The software defined data center delivers the peak of automation, flexibility and efficiency optimized for each and every application. Visit "VMware NOW" -- our new on-demand digital experience offering VMware keynotes, product videos and social media collaboration: http://vmware.com/go/now
Views: 56332 VMware
Daniel Ek: A Playlist for Entrepreneurs [Entire Talk]
 
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Daniel Ek, founder of digital music service, Spotify, is driven by a desire to solve interesting problems. In this fascinating lecture, moderated by KPCB's Chi-Hua Chien, Ek shares his thoughts on leadership, collaboration, and a laser-focus on building truly great products. View more clips and share your comments at http://ecorner.stanford.edu/authorMaterialInfo.html?mid=2964
Views: 9413 Stanford eCorner
Data Driven Architecture
 
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A Start to a Descriptive process video showing the a new form of architectural process.
Views: 1477 Zach Soflin
Kumli - 3rd International Definiens Symposium
 
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Healthcare Everywhere: A shift of the Epicenter of Healthcare Toward the Patient FRANK KUMLI Ernst & Young, Basel, CH We will explore how changing incentives and technologies are changing business models of health care players from being focused on products to being driven by outcomes. We will examine what an evidence-based, outcomes-focused, behavior-driven world looks like—and, particularly what this means for life sciences companies: Connecting information. Information is the new currency. As health care enters the world of "big data" and the "internet of things," the ability to connect disparate information from diverse sources and extract insights becomes a core competency and driver of competitive advantage. Information technology is strategy, not overhead. Business model innovation. Innovation is no longer just about products, but increasingly about business models. This will require rebalancing resources away from product innovation and toward commercial model innovation. Companies will experiment with multiple business models through a "commercial trials" process and through radical collaboration with non-traditional entrants. Co-creation and community engagement. Co-creation of value with patients, payers, providers and partners will become a key value driver. In social media and other communities, Life Sciences companies will need to engage meaningfully with stakeholders in open and transparent ways. Getting to outcome-based models Lastly, getting to outcome-based business models will not be automatic. It will take coordinated change to metrics, standards, cultures and mind-sets. To gain acceptance as aggregators at the center of the system, Life Sciences companies will need to articulate their strengths and address perceived conflicts of interest.
Views: 169 DefiniensLifeTV
NX CAD/CAM/CAE - Product Development Productivity Redefined
 
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NX CAD/CAM/CAE - Product Development Productivity Redefined http://www.AppliedCAx.com | We Do This Every Day.
Views: 2387 Applied CAx
Data-driven fashion design
 
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Hyejin Hong of The Studio K uses technology-driven processes to form geometric patterns from organic shapes in her minimalistic fashion designs. For more information: http://thecreatorsproject.com/creators/studio-k The Creators Project is a partnership between Intel and VICE: http://thecreatorsproject.com/ ** Subscribe to The Creators Project: http://bit.ly/Subscribe_to_TheCreatorsProject Check out our full video catalog: http://youtube.com/user/TheCreatorsProject/videos Facebook: http://fb.com/thecreatorsproject Twitter: http://twitter.com/creatorsproject Tumblr: http://thecreatorsproject.tumblr.com/
Views: 60387 Creators
Airfoil Media - Lorex Edge 2 Product Promotion
 
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Produced by Airfoil Media. http://airfoilmedia.com Airfoil Media is a new Toronto-based artist-driven production studio. Dedicated to high-quality media content and development, our creative team specializes in live-action, motion design and animation. From concept to completion, Airfoil Media offers clients custom-tailored visual content for both broadcast and interactive platforms.
Views: 70 AirfoilMedia
Product Design Days Expo 2012 Stand
 
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PRODUCT DESIGN Days Expo. 22 - 23 nov 2012. Chennai Convention Centre. Chennai. India. 4m x 2.5m fully equipped modern exhibition stand. for more details visit www.productdesigndays.com PRODUCT DESIGN Days, Chennai will become the most important target driven event in India focusing on product design services. The expo and conference will build up a high-end platform for industrial designers, design firms, education and services providers to meet the demands of the emerging Indian manufacturing industry. The exhibitors profile include national and international product design firms, design schools, design tools and other service providers. The event will attract top management and product development managers from business firms in the subcontinent.
Views: 87 UnniTharakan
Cheap Samsung Phones Cellular Country - Nokia vs. Samsung
 
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Cheap Samsung Phones at www.cellularcountry.com/used-cell-phones/samsung. Nokia phones vs Cheap Samsung Phones. What's better? From Finland, Nokia existed with the reputation of the leading contender since time immemorial. South Korea's #CheapSamsungPhones rushed into the mobile industry like the wind, but has been making quite an impact to consumers. For an exclusive coupon code, click the YouTube icon on the bottom of http://www.cellularcountry.com/. ------------------------------------------------- Cheap Samsung Phones Cellular Country - Nokia vs. Samsung TRANSCRIPT Nokia's Strategy in India • Expand mobile voice • Drive consumer multimedia • Bring extended mobility to enterprises • Clearly defined objectives and goals • Right timing of decisions • Determination and risk taking • Foreseeing and using rising market opportunities • Creating the future Samsung Strategy in India • Aggressively hawking flip-tops and clamshells with polyphonic ring tones and colour screens. • Nationwide distributor and retail presence in the domestic consumer durables market. • Samsung has been associated with the Lakme India Fashion Week (LIFW) for its Mobile Phones. The Company used the LIFW-2005 as a platform to launch its D-500, World's Best Mobile Phone in the Indian market. • Set up a handset manufacturing facility in India What is SWOT Analysis • It is a non-financial planning tool. • It links the analysis in terms of advantages and disadvantages; and the internal and external business environment (in a matrix format). • The Strengths and Weaknesses are defined by measures such as market share, loyal customers, level of customer satisfaction and product quality. • Opportunities are new potential areas for business in the future, such as new markets, or new conditions in existing markets. • Threats describe how the competition, new technology, or other factors in the business environment may affect the business's development. Three stages of a SWOT analysis 1. Identify. 2. Draw conclusions. 3. Translate into strategic action. SWOT Analysis On Samsung and Nokia Strengths of Cheap Samsung Phones • Samsung "catches the pulse of the consumer; [offers] good designs; understands Emotions • Invested heavily in technology, product design, and human resources • Focusing on innovative products for the high-end market. • Samsung can go from new product concept to rollout in five months • Round-the-clock assembly line for ideas and profits • Innovation and design is then balanced with durability and quality • Strength of the corporate brand. • Complexity improves its Competitive position • Design, the branding and the technology • Backwards compatibility - protection from a Japanese onslaught • Lending personality to its products (fashion statement) • Effective advertisement and market communication • Not only a tool for business but being an item of everyday convenience Weaknesses of Samsung • Not understanding the customers' needs and pro actively coming out with newer models • Lack in product differentiation as compared to competitors like Nokia and Motorola • Focusing on mass market instead of niche markets • Different models at different price points • Not very user friendly designs as compared to Sony Eriksson and Nokia Weakness of Nokia • Lapse has opened up space for smaller competitors • Potential threat from Microsoft's entry into mobile telephony • Ericsson- king of wireless infrastructure • Design to market takes more time Opportunities of Samsung • Distinguish its service from competitors. • Offer product variations • Demand for cell phones driven by the service providers or carriers • Tie up with service providers • Lowering the price of a phone by just $20 in many countries could increase its affordability by 43%.(As per a study report) Opportunities of Nokia • Highest growth in markets such as China and Latin America • Feature-loaded phones to act as an offset • Providing value at a reasonable lifetime cost • Life style marketing and segmentation • Building a worldwide supplier network • Preempting competitors in critical markets • Managing competitive interaction Threats of Samsung • Motorola's dominance in the U.S, Nokia's popularity in the European market, controlling more than half of the world market • Aggressive competitors, including Sony, Ericsson, and Siemens eating into its share. • Not keeping track of the new trends in the market • Not an accessory and fashion statement Threats of Nokia • Biggest threat - "complacency" • "Inflection point" - a disruptive technological change • New competitors with different skills and potent brands challenge • 3G will increasing competition between suppliers • Cheaper midrange models from Motorola and others -------------------------------------------------- https://www.youtube.com/watch?v=G_NNE4dZngg
Views: 1286 byCellularCountry
TD34T Product Video | TrackDrive Cherry Picker from Niftylift
 
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http://www.niftylift.com/usa/products/track-drive-access-platforms/td34t-track-drive-access-platform The TD34T access platform offers an impressive working envelope from a compact base with outstanding traction. The TD34T access platform delivers 60% gradeability with excellent traction on steep or rough terrain. Weight-saving design means that site to site transportation is more economical and the TD34T access platform is also more efficient, allowing it to work for longer while using less fuel. Also available are rubber-free urethane tracks, the TD34T access platform is ideal for internal or clean applications, increasing the number of locations that the TD34T access platform can work, greatly improving its utilization.
Views: 5435 Niftylift
Joe Gibbs Driven
 
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Views: 251 CharlieJobber
Design Thinking  Extreme Customer Driven Innovation
 
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Design Thinking: Extreme Customer Driven Innovation Audio Session: Wednesday, August 22, 2012 1:00pm A sixty minute webinar that explores the specific methods of Design Thinking and its real world business applications. You will hear how major corporations are adopting Design Thinking as the "go to" method to get great results to challenging business problems.
ATP & Respiration: Crash Course Biology #7
 
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In which Hank does some push ups for science and describes the "economy" of cellular respiration and the various processes whereby our bodies create energy in the form of ATP. Crash Course Biology is now available on DVD! http://dftba.com/product/1av/CrashCourse-Biology-The-Complete-Series-DVD-Set Like CrashCourse on Facebook: http://www.facebook.com/YouTubeCrashCourse Follow CrashCourse on Twitter: http://www.twitter.com/TheCrashCourse Special thanks go to Stafford Fitness (www.staffordfitness.net) for allowing us to shoot the gym scenes in their facilities. This video uses sounds from Freesound.org, a list of which can be found, along with the CITATIONS for this episode, in the Google Document here: http://dft.ba/-25Ad Table of Contents: 1) Cellular Respiration 01:00 2) Adenosine Triphosphate 01:29 3) Glycolysis 4:13 A) Pyruvate Molecules 5:00 B) Anaerobic Respiration/Fermentation 5:33 C) Aerobic Respiration 6:45 4) Krebs Cycle 7:06 A) Acetyl COA 7:38 B) Oxaloacetic Acid 8:21 C) Biolography: Hans Krebs 8:37 D) NAD/FAD 9:48 5) Electron Transport Chain 10:55 6) Check the Math 12:33 TAGS: crashcourse, biology, science, chemistry, energy, atp, adenosine triphosphate, cellular respiration, glucose, adp, hydrolysis, glycolysis, krebs cycle, electron transport chain, fermentation, lactic acid, enzyme, hans krebs, citric acid, ATP synthase Support CrashCourse on Subbable: http://subbable.com/crashcourse
Views: 6116619 CrashCourse
CMX973 Product Introduction Video
 
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CMX973 Product Introduction. http://www.cmlmicro.com Further information on the product as well as a datasheet can be found here: http://www.cmlmicro.com/products/index.asp?searchvalue=973&setindex= ____________________ The CMX973 integrates a quadrature (I/Q) modulator and a low-power quadrature IF/RF demodulator, both featuring a wide operating frequency range and optimised power consumption. The demodulator is suitable for superheterodyne architectures with IF frequencies up to 300MHz and the device may be used in low IF systems or those converting down to baseband. The CMX973 is supplied in an RF-optimised 32-lead VQFN package. ____________________ Video created and edited by Ron Hunter.
Views: 678 CML Microcircuits
Trends in consumer-driven packaging innovation
 
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http://www.foodbev.com -- Ahead of Vitafoods Asia in Hong Kong later this year, Shaun Weston spoke to Katrina Diamonon, a senior analyst at Datamonitor Australia, about trends in consumer-driven packaging innovation.
Views: 732 FoodBev Media
Innovate, Learn, Deliver - Staying ahead in turbulent times - Part 1
 
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Are you frustrated that you spend time, effort, money and emotion designing and building products that may be sub-optimal for your customers? Are you frustrated that you simply cannot respond fast enough to what your customers want? Hear ThoughtWorks' leaders Scott Shaw, Jason Furnell discuss how emerging technology and collaborative design thinking can be combined in a highly iterative approach that creates desirable products and services. This process builds a repeatable innovation framework and the creation of winning products and services that cannot be designed in any other way. You will hear about the latest techniques in design thinking-driven innovation and software development to: * Invest only in building what customers will actually use * Rapidly evolve and roll out new product ideas * Create more compelling customer experiences * Get valuable customer feedback throughout the design and build process * Increase speed-to-market For more events, please visit: http://www.thoughtworks.com/events Help us caption & translate this video! http://amara.org/v/J2KG/
Views: 243 ThoughtWorks
Inside the McLaren Technology Centre - /DRIVEN
 
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The heart of McLaren Automotive - The McLaren Technology Centre and the new McLaren Production Centre. The headquarters for one of the most successful Formula One racing teams, the Woking facility is world renowned for technology innovations and design. JF Musial tours the new production line for the MP4-12C and looks behind the scenes at what's to come for the growing super car company and race team.
Views: 459120 THE DRIVE
Susan Wojcicki, VP Product Management @ Google -- What's Next in Marketing
 
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Susan Wojcicki (Class of '98) speaking at a UCLA Anderson Expert Panel Discussion on the future of Marketing. Event was held on Thursday, February 16th, 2012 at Google.
Views: 179 EM Marketing
MBA degree - Value-Driven Organization | Behind the Scenes with Debasish Chakraborty, Ph.D.
 
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Dr. Debasish Chakraborty outlines how CMU's AACSB-accredited online Master of Business Administration degree programs help to solve complex problems facing today's businesses climate.
Views: 127 CMUOffCampus
Use a Question File to Reduce Uncertainty during Requirements Elicitation
 
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Watch the full-length version for FREE at http://businessanalysisexperts.com/product/question-file-it-projects/ In this KnowledgeKnugget™ (KK) you will learn a business analysis technique simply called “the Question File”. This technique will help you manage open issues, document assumptions, be always prepared for requirements interviews, and help you identify stakeholders. Finally, if someone new comes on to the project, the Question File could just be invaluable as a tool for getting them up to speed quickly. To view more IT requirements training, visit the Business Analysis Learning Store at http://businessanalysisexperts.com/business-analysis-training-store/ DESCRIPTION: Maintaining a Question File is the best approach for getting your head around a new project. By tracking what you do not know, adding what you do know, and capturing assumptions you make as your project progresses, you have a highly visible tool for documenting the current state of your project. The Question File provides a perfect uncertainty ratio that you can present to your manager to graphically communicate your progress toward requirements. In addition, it gives you a leg up in preparing requirements interviews and helps you avoid analysis paralysis making this simple technique a triple-header for business analysis. The Question File is one of the simplest forms of documentation for a project, but it just may be the most important document you create to avoid “analysis paralysis”. It starts life as a list with open questions about your project. This KnowledgeKnugget™ addresses questions like: 1. How do you deal with uncertainty at project initiation? 2. What value does tracking questions provide? The eCourse and the ebook “Requirements Gathering Techniques” that this KK is a part of will be available soon. Check regularly at http://businessanalysisexperts.com/product-category/self-paced-business-analysis-courses-online/ or, for the readers, http://businessanalysisexperts.com/product-category/business-analysis-ebooks/. If you need help writing effective requirements take a look at our eCourse “Writing Better Requirements in Plain English ” http://businessanalysisexperts.com/product/video-course-writing-requirements/.
Views: 15689 BA-EXPERTS
DC SHOES: DC/TLD MX GEAR LAUNCH - THE STORY BEHIND THE COLLABORATION
 
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DC and Troy Lee Designs are proud to present the first two collections in a series of DC athlete-driven, limited edition product collaborations. DC and Troy Lee Designs plan on producing and releasing to the public four individual athlete collaborations each year. To celebrate the launch of the collaboration, DC produced a short video featuring the DC Moto athletes riding in the exclusive, signature DC/Troy Lee Designs gear.
Views: 43372 DC Shoes
Applying Social Media Understanding to a Structured Marketing Data Environment
 
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Connecting the Stars: Applying Social Media Understanding to a Structured Marketing Data Environment in a B2B World Presented by Theresa Kushner, Cisco Systems 2012 Analytics Conference Huntington Beach "Analytics Process" Presentations During this presentation, you'll learn how a leading internet company employs listening not only in marketing, but in services and other product development functions, how marketing analytics is applied to help challenge the status quo in a demand driven marketing organization, and more.
Views: 160 INFORMS
5 Common Challenges for Product Managers in Agile Teams Final
 
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5 Common Challenges for Product Managers in Agile Teams Final - Sue Raisty-Egami of Sure Product Consulting and Steve Johnson of Pragmatic Marketing. Learn how to overcome some commong pitfalls of agile software development, from the perspective of the product manager.
The Sunburst Band - In The Thick Of It feat. Angela Johnson (Opolopo Boogie Remix)
 
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Available now: http://www.zrecords.ltd.uk/product-detail/Singles/49/Z+Records/Joey+Negro+%26+The+Sunburst+Band/In+The+Thick+of+It+feat.+Angela+Johnson+%28Opolopo+Remixes%29/download/247 The Sunburst Band's lush "In The Thick Of It" has been a big club and radio hit throughout the summer, one that has even won praise from diehard fans of the Brenda Russell original. Now Sweden's Opolopo (hot from his Gregory Porter "1960 What" rework) gives the track an 80's boogie/proto house rework. Squelchy stabs and funked up synth bass make this a sure fire winner for both the muso's and dancefloors. Yes, there are quite a few boogie influenced house tracks but most of them are based around big samples, where as this contains none. If you prefer things a little less vocal then check the Boogie Body Land Dub, this grooves along without any house clichés. DJ Reactions: Dimitri From Paris - Now, that's what I call music, fantastic remixes Ashley Beedle - A lovely set of mixes from that man Opolopo. Big support Justin Winks aka Casio Social Club - This is hot, seriously HOT King Britt - Fantastic rework and Opolopo always represents.... Big ups to Joey for making it happen! Danny Krivit -- Very cool Johnny Fiasco - I just humped my speakers... Jask - Nice funky boogie vibes Dave RedSoul - Very nice! Robert Owens -- Nice mix Hed Kandi -- Dope Glenn Underground - Nice for a change of feel (Dopeness) in that 80's persona Richard Earnshaw -- Love it Sean McCabe - Hot synth-bass driven groove from Opolopo. Very nice re-touch CJ Mackintosh - Great Remix Kiko Navarro - Super ultra funky biznezz! Cherokee - GOLD! This is my kind of Music! Dario d'Attis - Wonderful vocals Martin Ikin - Love it Terry Hunter - Opolopo Kills another song and I mean that in a good way! Great remix ATFC - Very cool! Jazz FM - Loving that groovy moogie bass Graeme Park - Oh joy, oh joy, oh joy. Glorious! Full support from me
Views: 28142 Z Records
Dan Olsen @ SF StartUP ProductTalks, June 2012
 
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Best Practices in Startup Product Management with Dan Olsen Dan has over 18 years of high-tech experience, including 5 years at Intuit where he led Quicken product management and launched an online brokerage. Dan also led product management at Friendster. Dan's areas of expertise are product management, development, UI design, marketing, and measuring /optimizing key metrics. Dan consults to startups, usually as Interim VP of Product. He's advised startups such as Box.net, YouSendIt, MoodLogic, Epocrates, Xing, Angie's List, and Attensa. Dan has a BSEE from Northwestern, a Master's in Industrial Engineering from Virginia Tech, and an MBA from Stanford. He's passionate about building successful, large-scale consumer websites and is a sought after speaker who has spoken at conferences including the O'Reilly Web 2.0 Expo, Facebook Fund REV, Startonomics.
Views: 806 Nicholas Muldoon
Nerium AD -  Anti Aging Experts Reviews
 
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Nerium AD has been a breakthrough product in the skin care industry. http://newskincarebreakthrough.com/ See what Anti Aging experts have to say in their Nerium Reviews. The real results and real science behind Nerium AD are what is driving the business as people tell people about a product that finally works and you can be confident in telling others about. Not only do you get the chance to tell them that you have had personal results with Nerium, but you can tell them that Nerium AD is clinically proven to work and give an average of 30% results after 30 days. There is no other product in the skin care market that can claim those kind of remarkable results. Not even the tiny bottles from Estee Lauder Re-Nutriv Ultimate Lifting Crème at $250 or the Shiseido Future Solution LX Total Regenerating Cream at $260 can compare to what Nerium International is selling for as low as $80. Real Results means repeat business, which is why it is the time for Nerium International to expand on this skin care breakthrough and you can be part of it by simply using and referring the product. No selling needed! It is what it fueling this amazing product driven success of Nerium. For more information about Nerium AD and Nerium International visit http://NewSkinCareBreakthrough.com
Views: 4905 NeriumAtlanta
Real-time Processing with Elastic Log Processing - Bruno Kurtic, VP of Product, Sumo Logic
 
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Sumo Logic's unique Elastic Log Processing means you can process ALL your data, regardless of volume, type or location. Customer Testimonials: https://www.sumologic.com/customer/
Views: 871 Sumo Logic, Inc.
MicroSurvey's Darcy Detlor Talks About Being Part of Hexagon
 
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Darcy Detlor, president of MicroSurvey Software Inc., discusses the acquisition of the company by Hexagon earlier this year and what that means in terms of product distribution and new product development.
Views: 418 GeoDataPoint
The Circular Flow Model of a Market Economy
 
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By this point in your course you may have learned the definition of a market: A place where buyers and sellers meet to engage in mutually beneficial exchanges. But what is a market economy? Two basic types of markets exist in any market economy: resource markets and product markets. The exchanges that take place in these markets benefit both the households and the firms that engage in exchanges. This lesson will introduce the circular flow of money, resources and goods and services in a market economy. We will examine how resources flow from households to firms, and goods and services from firms to households. We will also seek to explain why individuals are willing to engage in the exchanges that characterize the market system. Want to learn more about economics, or just be ready for an upcoming quiz, test or end of year exam? Jason Welker is available for tutoring, IB internal assessment and extended essay support, and other services to support economics students and teachers. Learn more here! http://econclassroom.com/?page_id=5870
Views: 310598 Jason Welker
1/8 Revenge Type e™  Buggy by ECX
 
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For more information or to purchase this product please visit the following link: http://www.horizonhobby.com/products/ECX0800 Designed to be the ultimate 1/8-scale electric buggy targeted at the first time R/C car consumer, the ECX™ Revenge Type e™ holds true to the ECX heritage and provides entry level surface enthusiasts with a rugged and fast, yet affordable 1/8-scale buggy. Built on a bulletproof chassis, the Revenge Type e buggy comes locked and loaded with a 4-wheel drive power system that was developed to handle even the most abusive of drivers, while the Spektrum™ 2.4GHz radio system includes the waterproof SR200 receiver, waterproof electronics and 550-size Dynamite Fuze brushless power system. All this makes you wonder why the model doesn't cost hundreds more. Powered by Dynamite electronics and controlled by Spektrum technology, entry level enthusiasts can now experience the thrill of 1/8-scale bashing without experiencing the uncertainty found with lower priced or lower quality vehicles that use sub-par radio systems or ESCs that are built for much small vehicles and lower output power systems. The Revenge Type e buggy includes the popular DX2E 2.4GHz transmitter and SR200 receiver to provide extended range and interference-free operation, while the 4WD power system gets it's "juice" from the Dynamite Fuze 1/8-scale, 550-size brushless system. In addition, the vehicle includes oil filled shocks, full ball bearings and comes with a unique trim scheme guaranteed to catch the eye of users looking for an affordable yet high-performance 1/8-scale vehicle that looks the part. The waterproof 130A ESC can easily handle up to 4S of Li-Po power (based upon motor Kv rating) and provides higher amperage output when compared to other RTRs found within the same class. What does this mean for the user? Peace of mind. Knowing that you can push the vehicle hard and it will just keep going. Where lower amperage ESCs will fail sooner when using larger Li-Po batteries with higher cell counts, this can be driven as hard as we expect owners of this vehicle to drive.
Views: 25555 HorizonHobbyProducts
Agile Tip: What Does "Done" Mean?
 
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In this "Agile Tips" video, Software Process Mentor & Certified Scrum Trainer, Michael James explains the importance of a clear definition of Done and uncovers two categories of issues that teams tend to forget to include in their definition of Done. Keep Learning: http://www.collab.net/AgileTips Get Training http://www.collab.net/AgileTraining
Views: 10515 CollabNet VersionOne
General Session at 11th Cloud Expo | Sujal Das, Director of Product Marketing at Broadcom
 
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Private and public cloud applications, usage models, and scale requirements are significantly influencing network infrastructure design while highlighting the importance of scalability. Combined with compute, virtualization and network demands, Software-Defined Networking (SDN) has gained attention as a solution that promises application-driven dynamic network configuration and monitoring. With SDN overlay, OpenFlow and hybrid implementations on the rise, Broadcom is at the forefront of developing key SDN and virtualization features into silicon that will be deployed in data center switch products over this next business cycle. In his General Session at Cloud Expo Silicon Valley, Sujal Das, Director of Product Marketing for Broadcom Corporation's Infrastructure and Networking Group (ING), highlights the collective intelligence sourced by SDN across the network infrastructure and the technology's role in furthering network innovation by encouraging visibility and diagnosis of network infrastructure issues. As a founding member of the Open Networking Foundation and active contributor to the ecosystem as a whole, Broadcom has been instrumental in bringing SDN to the forefront with early specifications and deployments.
Views: 58 Cloud Expo TV

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