Videos uploaded by user “Jen Brannstrom”
What is a DMP
Views: 8825 Jen Brannstrom
Buying from the Ad Exchange
For more info: http://rtb.cat/tutorials.html What does it mean to buy from an ad exchange? How does it work? What happens when you log in to a DSP (demand-side platform) and start launching ad campaigns?
Views: 2902 Jen Brannstrom
Types of Programmatic campaigns
Main types of programmatic campaign http://RTB.cat Help us caption & translate this video! http://amara.org/v/H93R/
Views: 1113 Jen Brannstrom
Buying digital video - VAST, VPAID, IBV
useful links: - in-banner video on Google ADX: https://support.google.com/adxbuyer/answer/7049685?hl=en - video ad-servers: http://lkqd.com/ https://www.aniview.com/ https://www.streamrail.com/
Views: 487 Jen Brannstrom
compliance issues
Views: 98 Jen Brannstrom
Cable TV vs SmartTV advertising
the pro's & cons of both Cable & cTV aka "smartTV" advertising. www.rtb.cat
Views: 53 Jen Brannstrom
click to call demo
try our demos here: (best to open this link on Android) 1. http://rtb.cat/inbv/house.html 2. http://rtb.cat/inbv
Views: 442 Jen Brannstrom
ultra-targeted audiences
targeting very specific niches & audiences www.rtb.cat
Views: 91 Jen Brannstrom
1. Logging in to AppNexus
for more info http://rtb.cat/contact.html
Views: 154 Jen Brannstrom
Click Click Call
Make it easy for your prospects to phone you. Let them simply click the call button and be instantly connected to your Sales team. Don’t leave your prospects hunting for a pen or trying to write down your dealership’s phone number, or switching apps while your ad plays. www.rtb.cat
Views: 18 Jen Brannstrom
click to call video ad format
to see this ad format yourself, on mobile or desktop click here: http://rtb.cat/placements/call_now_sample.html
Views: 159 Jen Brannstrom